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                    <text>..
Legislative Outreach Subcommittee Meeting
Apri119, 2001
(Conference Call)
-DRAFf-

Agenda
I.

Review of Previous Meeting Summary

II.

State Perspective Update on Staff Actions to Date
;"'

a. Legislative Event
'3,. t1"' 5
1. Dates for Legislative Event (October M, 2001)
11. Dialogue with Governor's Office and Michigan Department of
Career Development on MCSC's Legislative Agenda
111. Suggestions for Legislative Event
b. Legislator and Press Relations (press releases and photo opportunities)
1. Strategies for Grant Awards
11. Strategies for Visits to Legislators by Staff and Commissioners
m. Targets: Who's returning and who is not (see Senate and House
Terms and names attached).
III.

Federal Perspective
a. No action at this time

IV.

Future Tasks
a. Action Plan: Develop an action plan around goals
b. Specific Agenda for Legislative Event
c. Role Assignments for Commissioners, Staff and Friends

�·v·

ixfrrttrirttnrrnmttrtt*·nmt-r·hz-iidtrx&amp;«tn;-.·eetmx ... ;.·iw·.......
LISTING BY HOUSE DISTRICTS
(new members in boldface)

Dist.

Representative

Party

1

Andrew Richner

R

2

D
D
D
D
D
D
D
D
D
D
D
D
D

22
23
24
25
26
27
28
29

LaMar Lemmons
Artina Tinsley Hardman
Mary Waters
Ken Daniels
Bill McConico
Hansen Clarke
Beida Garza
Kwame M. Kilpatrick
Samuel Buzz Thomas, III
InnaCiark
Keith B. Stallworth
Triette E. Reeves
Derrick Hale
Gary Woronchak
Bob Brown
Jim A. Plakas
Glenn S. Anderson
LauraM. Toy
John C. Stewart
Bruce Patterson
Raymond E. Basham
George w. Mans
William). O'Neil
Gloria Schermesser
William). Callahan
Michael Switalski
PaulWojno
jennifer Faunce

30

Sal Rocca

31
32
33
34
35

Paul Gieleghem
Alan B. Sanborn
VacancyDavid Woodward
Gilda Z. jacobs
Nancy l Quarles
Andrew Raczkowski
Nancy c. Cassis
Marc Shulman
PmGodchaux
John Pappageorge
Robert M. Gosselin
Clarence Phillips
Michael Kowall
Michael D. Bishop
Ruth Johnson
Rose Bogardus
Vera B. Rison
jackMinore
Paula Zelenko
Patricia A. Lockwood
John Hansen
Chris Kolb
Ruth Ann jamnick
Gene DeRossett

3
4

5
6

7
8
9
10
II

12
13
14
15
16
17
18
19
20
21

36
37
38
39
40

41
42
43
44

45
46
47
48

49
50
51
52
53
54
55

R
D

0
D

R
R

R
D
D
D
D
D
D
D

R
R
D

R

Term

3
2
2
1

Dist.

56
57
58
59

2

60

1

61

3*
2
3
3
2
3
3*
3
2
3
1
1
2
1
2
3
3
2
4*
3
2
3
2
10*
2
3*

62
63
64
65
66
67
68
69
70
71
72

73
74
75

76

77
78
79
80
81
82
83
84
85
86
87
88

0

2
2
3
3
4*
2
3
2
2
1
2
2
2
3
3
2
1

D
D

2
2

0
D

1
2

R

2

D
D
D

R
R
R
R
R
R
0

R
R
R
D
D
D

89
90
91
92
93
94
95

96
97
98
99
100
101
102
103
104
105

Representative

Randy Richardville
Doug Spade
Steven Year
Cameron Brown
Alexander C. Lipsey
Tom George,
Mark Schauer ~
Jerry Vander -ROes!
Clark E. Bisb~
MickeyMo~r

Judith L. Sc111nton
Paul N. DeWeese
Virg Bernero
Mike Murphy
Gretchen Whitmer
Susan Tabor
Mark C. jansen
Doug Hart
james L. Koetje
Jerry· Kooiman
Steven M. Pestka
joanne Voorhees
Ronjelinek
Charles LaSata
Mary Ann Middaugh
Lauren M. Hager
judGUben
Stephen R Ehardt
Tom Meyer
Larry julian
ValdeGarda
Gary Newell
Patricia Birkholz
Barb VanderVeen
Wayne Kuipers
Gerald Van Woerkorn
julie Dennis
LarryL.DeVuyst
jim Howell
Carl Williams
A. T. Frank
Joseph Rivet
Tony Stamas
Sandra~ul

Mike Purnford
David C. Mead
Rick johnson
Dale Sheltrown
jason Allen
Ken Bradstreet
106 Andy Neumann
107 Scott Shackleton
108 Douglas R Bovin
109 Stephen Adamini
110 Rich Brown

Party

Term

R

2
2
2
2
1
1

D

R
R
D

R
D
R
R

R
R
R
0
D
0

3

2
2
2

3
2
1
1
1

D

2
3
2
2
1
2
2
3
2
2
2
2
2
1
2
2
1
3
1
2
2
2
3
2
1
3
2
2
2
2
2
2
2
2
2
2

R

2

0
0
0

2
1
1

R
R
R
R
R
D

R
R
R
R
R
R
R
R

R

R
R

R
R

R
R
D

R
R
D
D
D

R
R
R
R
R
0
R

R

• Additkmal tenns net subject to term limits .
.. Representative janet Kukuk died on November 19, 2000.

29

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LISTING BY SENATE DISTRICTS
Dist. Senator

1
2
3
4

s

6
7
8

9
10
ll

12
13
14
15
16
17
18
19

joeYoung,jr.
Vacancy**
Raymond M. Murphy
jackie Vaughn lii
Burton Leland
George Z. Hart
Christopher D. Dingell
Loren Bennett
Thaddeus G. McCotter
Arthur j. Miller, Jr.
Ken DeBeaussaert
Davejaye
Shirley Johnson
GatyPeters
Bill Bullard, Jr.
Mat J. Dunaskiss
Beverly S. Hammerstrom
Alma Wheeler Smith
Philip E. Hoffman

Part)·

Tenn

D

2

D
D
D
D

2*
7

0

R
R
D
D
R
R
D
R

R
R
D
R

I

5
4
2
1
7
2
2*
1
2
2
3
1
2
3

Dist. Senator

20
21
22
23
24
25
26
27
28
29
30
31
32
33
34
35
36
37
38

Harry Gast
Dale L. Shugars
William Van Regenmorter
joanne G. Emmons
john]. H. Schwan, M.D.
Dianne Byrum
Vacancy***
Dan L. DeGrow
john D. Cherry, .Jf·
Bob Emerson ;
Glenn Steil
Ken Sikkema
Leon Stille
Mike Goschka
Joel Gougeon
Bill Schuette
George A. McManus, Jr.
Walter North
Don Koivisto

Part)•

Tenn

R
R
R
R
R
D

6
1

R
D
D
R
R
R
R
R
R
R
R
D

)
)
i

1

;
i

I

.1

1
1

1

3
2

3
l.

3

• Additional tenns not subject to term limits.
.. Senator Virgil Smith resigned December 31, 2000.
-Senator Mike Rogers resignMjanuary• 3, 2001.

SENATE OFFICERS
Title
Name
Office Phone
President .................................................................................. Lt. Governor Dick Posthumus ................... 373-6800
President Pro Tempore ............................................................ JohnJ. H. Schwarz, M.D.......................... 373-3447
Assistant President Pro Tempore............................................... Philip E. Hoffman ...................................... 373-2426
Associate President Pro Tempore ..............................................jackie Vaughn ID ...................................... 373-7918

Majority Leaders
Majority Leader.........................................................................Dan L. DeGrow ......................................... 373-7708
Assistant Majority Leader ..........................................................Loren Bennett ...........................................373-7350
Majority floor Leader .............................................................. Joanne Emmons ........................................ 373-3760
Assistant Majority Floor Leader .................................................Beverly Hammerstrom .............................. 373-3543
Majority Caucus Chair ...............................................................Glenn D. Steil ............................................373-1801
Assistant Majority Caucus Chair .................................................Leon Stille ................................................. 373-1635
Majority Caucus Whip ...............................................................William Van Regenmorter ......................... 373-6920
Assistant Majority Caucus Whip ................................................ Joel Gougeon ............................................ 373-1777
Minority Leaders
Minority Leader ........................................................................john D. Cherry, Jr. .. ................................373-1636
Assistant Minority Leader ..........................................................Christopher D. Dingell .............................. 373-7800
Minority Floor Leader ............................................................... Bob Emerson ............................................ 373-0 142
Assistant Minority Floor Leader ................................................. Raymond M. Murphy ................................ 373-0990
Minority Caucus Chair............................................................... Gary Peters ............................................... 373-7888
Assistant Minority Caucus Chair ................................................ George Z. Hart .......................................... 373-6820
Minority Caucus Whip ............................................................... Burton Leland ........................................... 373-0994
Secretary of the Senate ..............................................................Carol Morey Viventi ................................... 373-2400
22 Republicans -14 Democrats- 2 Vacancies
51

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                    <text>Legislative Outreach Subcommittee Meeting
April19, 2001
(Conference Call)
--DRAFT--

Agenda
I. Review Subcommittee Charge
Legislative Outreach
Members: Commissioners Pruitt (Chair), Pickard and Eason
The Legislative Outreach Subcommittee is an ad hoc subcommittee of the
Communication &amp; Outreach Committee to advance the relationships and
communication strategies of the MCSC and its grantees with elected officials at the
state (and potentially federal) levels. Specifically, the subcommittee would:

1. Identify goals and outcomes for communicating with elected officials.
2. Identify strategies for communicating with the Michigan Legislature
about the work ofthe MCSC and its grantees.
3. Provide leadership for a legislative event to be held in Fall2001.
4. Develop an action plan for regular communication with elected
officials at the commissioner level as well as the grantee level.
5. Recommend an annual plan to oversee coordination of
commissioner interaction with elected officials.
6. Report the plans to the full commission at their September 10-11, 2001
meeting.
The subcommittee may terminate by September of 2001.

II. Identify Key Outcomes
•
•
•
•

Awareness Raising &amp; Relationships to be Cultivated (State Legislature,
Governor, Congressional Delegation, etc.)
Messages to be Conveyed (Who are we and what's the best way to tell our
story?)
Cycle of Activities to Support/Ensure Outcomes
MCSC Action Plan

�Legislative Outreach Subcommittee Meeting

April 11, 2001

III. Define Action Plan Process
•
•
•
•
•

Needs/Risk Assessment (Being sensitive to the political processes)
Data Analysis
Strategic Planning
Implementation
Review

IV. Outline Primary Strategies for Implementation
•
•
•
•

Where can we go to get help?
Who should we involve as partners?
What level and type of resources will we need?
How can we broker the resources?

V. Develop Preliminary Timeline
•

Action Plan Presented to the MCSC Membership September, 2001

VI. Determine Next Steps
•
•
•
•

Next Meeting
Follow Up Activities
Staff Assignments
Commissioner Assignments

·Page 2 of2

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                    <text>Michigan Community Service Commission
Legislative Outreach Committee
Conference Call - August 8, 2001
11:00 a.m.

Participants: Kyle Caldwell, Mary Estrada, Mary Grill, Karen Aldridge-Eason,
Vivian Pickard and Terry Pruitt
Kyle Caldwell: Dial 1-888-412-7888 and code is: 299507985#
Karen Aldridge-Eason, Vivian Pickard and Terry Pruitt: Diall-888-412-7888
and your code is: 29950#

AGENDA
I.

10th Anniversary Celebration

II.

Review Legislative Leadership and Returning Legislators

III. Commissioner Briefing Packet
IV.

Commission Retreat
A.
Desired Outcomes
B.
Report

V.

Other Business

Next Meeting- No meeting scheduled at this time.

�</text>
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                    <text>MICHIGAN COMMUNITY SERVICE COMMISSION
OPERATING PROCEDURES
1.

NAME &amp; LOCATION
The name of the Commission is: "Michigan Community Service Commission"
(MCSC).
The Commission was created by Executive Order #1991-25 and placed within
the State of Michigan Department of Labor.

2.

3.

PURPOSE
A.

The MCSC is committed to supporting community service activities
statewide and promoting the ethic of civic responsibility.

B.

Our commission and office encourages the effective coordination and
channeling of voluntary and community service activities in order to
improve the quality of life for the citizens of Michigan.

MISSION
The mission of the MCSC is to encourage community service/volunteerism as a
means of community/state problem solving and to promote and support
voluntary involvement in government and private programs throughout the
state.

4.

GOALS
1.

Encourage and enable persons from all walks of life and from all age
groups to perform constructive volunteer services;

2.

Promote communication and collaboration between public, private, and
non profit volunteer programs in the State, and between the State and
the private sector's initiatives in meeting human, educational,
environmental needs;

1

�.-

.
3.

Collect, maintain and share information on private initiatives, community
partnerships and creative solutions undertaken by businesses,
foundations, voluntary organizations, religious institutions and other
private sector groups in the State, in order to promote their broader use;

4.

Provide, or arrange for the provision of, training and technical assistance
to public and private organizations engaged in volunteer recruitment and
programming;

5.

Develop, implement and maintain a state plan for public recognition and
support of individual volunteer efforts and successful or promising private
sector initiatives and public/private partnerships which address
community needs;

6.

Serve as the state's liaison to the Commission on National and
Community Service and to other appropriate national and state
organizations which relate to the Commission mission;

7.

Facilitate the publishing of material concerning the field of community
service/volunteerism, and distributing this information broadly;

8.

Review the laws and rules of the state of Michigan, and proposed
changes therein, to determine their impact on the success of volunteer
activities and programs, and recommend such changes as seem
appropriate to ensure the achievement of the goals of the Commission.

The Commission will seek to collaborate with all appropriate individuals, agencies,
and organizations in meeting each goal.

5.

MEMBERSHIP
The Governor shall appoint a 21 member commission. Term of appointment
shall be 3 years, except that of those initially appointed, 7 members shall be
appointed for 1 year terms ending October 1, 1992, 7 members appointed for 2
year terms ending October 1, 1993, and 7 members appointed for 3 year terms
ending October 1, 1994.
The Chairperson of the Commission shall be appointed by the Governor.
Any vacancy among the members of the Commission shall be filled by the
Governor for the balance of the unexpired term. Absence by a Commission
member from either 3 consecutive meetings or any 4 out of twelve meetings
shall constitute an executed resignation from the Commission by that member.

2

�.-6.

COMMISSION STAFF
The Commission staff shall be composed of an Executive Director and other
staff as required to carry out its mandates.
The Executive Director of the Commission shall report directly to the Governor
and to the Commission.

7.

DUTIES OF OFFICERS
The Commission Chairperson shall preside at all meetings of the Commission.
The Commission Chairperson shall delegate such duties and responsibilities to
the Vice-Chairperson as the Chairperson deems necessary to carry out the
function of the Commission.
The Commission Vice-Chairperson shall, in the absence of the Commission
Chairperson, perform the duties of the Commission Chairperson.

8.

EXECUTIVE COMMITTEE
The Chairperson, in consultation with the Vice-Chairperson, shall appoint 5
members of the Commission to serve on the Executive Committee.
The Executive Committee shall consist of the Chairperson, and ViceChairperson of the Commission and five (5) Commission members appointed
by the Chairperson.
The Executive Committee will function as a facilitating committee to assist the
Chairperson, as necessary, in carrying out the mission of the Commission.

9.

STANDING

COMMITTEES

The following standing committees shall be established to assist the
commission in carrying out their duties and responsibilities:
a.
b.
c.
d.
e.

Youth Body
Evaluation
Recognition
Community Collaboration
Fund Development

3

�--~

10.

MEETINGS OF THE COMMISSION
The full Commission will meet as needed to carry out its mandate with a
minimum of 4 meetings per year.
A Commission meeting is in session when at least a quorum of the membership
is assembled for that purpose. A quorum shall be a simple majority of the
Commission serving.

11.

REPORTING REQUIREMENT
On an annual basis the Commission will prepare a report to the Governor which
describes its activities during the preceding year and makes recommendations
to the Governor.
Annual reports shall be developed and approved by the Commission then
submitted no later than 60 days after the close of each fiscal year.

4

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                    <text>MICHIGAN COMMUNITY SERVICE
COMMISSION
OPERATING PROCEDURES
Approved December 13, 1996

1.

NAME &amp; LOCATION
The name of the Commission is: "Michigan Community Service Commission".
The Commission was created and placed within the State of Michigan Department of Labor by
Executive Order #1991-25, transferred to the Michigan Jobs Commission by Executive Order
1993-24, and established in law in June 1994 (Act No. 219 of the Public Acts of 1994).

2.

MISSION
The Michigan Community Service Commission is dedicated to enabling all citizens, including
youth, to engage in public problem solving through service and volunteerism.

3.

PURPOSE
1 . Serve as the state administrative agency for national and community service programs.
2. Serve as a catalyst for positive community change by stimulating innovative programs that meet
real needs through service and volunteerism.
3. Serve as a convener of diverse individuals and groups by building communities through shared
voluntary efforts that meet common community goals.
4. Serve as a broker for nonprofit ideas and resources by encouraging collaboration and
entrepreneurial approaches to service and volunteer program development.

4.

GOALS

The Commission will seek to collaborate with all appropriate individuals, agencies, and organizations in
meeting these goals.
1. Build programs and expand resources based on local community needs and resources.
2. Enable youth and community practitioners to be part of the program design and policy
development process.
3. Promote diverse programs that are representative of their communities.
4. Encourage strong partnerships among public, private, and nonprofit organizations.

1

�5 . Develop a statewide information clearinghouse and system for training in the best practices for
service, service learning, and volunteerism.
6. Enhance service and volunteerism through rewards, incentives, and recognition.

5.

FUNCTIONS

The Commission shall do all of the following:
1 . Ensure that its funding decisions meet all federal and state statutory requirements.
2. Recommend innovative statewide service programs to increase volunteer participation in all age
groups and community-based problem solving by diverse participants.
3 . Develop and implement a centralized system for obtaining information and technical support
concerning volunteerism and community service recruitment, projects, training methods,
materials, and activities throughout Michigan. The Commission shall provide the information
and technical support upon request.

4. Promote interagency collaboration to maximize resources and develop a model of such
collaboration on the state level.

5. Provide public recognition and support of volunteer efforts that address community needs by
~

individuals, by private sector organizations and businesses, and by partnerships between the
public and private sectors.

6. Stimulate increased community awareness of the effects of volunteer services in Michigan.

7. Utilize local, state, and federal resources to initiate, strengthen, and expand quality service
programs.

8. Serve as Michigan's representative to national and state organizations that support the
Commission's mission.
9. Prepare for Michigan a national three-year service plan that is developed through an open and
public process and that follows state and federal guidelines.
10. Prepare Michigan's financial assistance applications under the National and Community
Service Trust Act.
11. Assist in the preparation of the department of education's application for financial assistance
under the National and Community Service Trust Act.
12. Make technical assistance available to national service programs and program applicants.
13. Develop a state system for recruitment and placement of national service participants.
14. Disseminate information about national service programs.
15. Establish policies and procedures for the use of federal funds received under the national
service laws.

2

�16. Coordinate its functions, including recruitment, public awareness, and training activities with
any division of the Corporation for National Service.
17. Make recommendations to the Corporation for National Service with respect to priorities for
programs receiving assistance under the domestic volunteer service act of 1973.

6.

MEMBERSHIP
1. The Commission shall consist of 25 members appointed by the governor.
2. Not more than six of the commission members shall be officers or employees of the state of
Michigan. The Governor may appoint additional officers or employees of the state of Michigan
as nonvoting, ex officio members of the Commission.
3. Members of the Commission shall serve for staggered 3-year terms expiring on October 1 or
when a successor is appointed, whichever is later.
4. Not more than 50% of the voting members of the Commission, plus one additional member,
shall be from the same political party.
5 . Any vacancy among the members of the Commission shall be filled by the Governor for the
balance of the unexpired term. Absence by a Commission member from either 2 consecutive
meetings or any 4 out of twelve meetings shall constitute an executed resignation from the
Commission by that member subj~ 9,- review of the Executive Committee.
6. The voting members of the Commission shall elect one of the voting members to serve as
chairperson of the Commission. The Commission may elect other officers from among the
members of the Commission.
7. Members of the Commission shall serve without compensation. However, members of the
Commission may be reimbursed for their actual and necessary expenses incurred in the
performance of their official duties as members of the Commission.
8. A member of the Commission shall not have any personal liability for any claim arising out of
or resulting from any act or omission by the member within the scope of the member's service
on the Commission.

7.

COMMISSION STAFF
1 . The Commission shall have staff necessary for the Commission to perform its functions. The
Commission staff shall include an executive director.
2. The Executive Director of the Commission shall report directly to the Governor and to the
Commission for the purpose of giving advice and making recommendations on programs and
laws related to volunteerism and community service.
3 . The executive committee of the Commission will conduct an annual performance appraisal of
the executive director.

3

�8.

DUTIES OF OFFICERS
1 . The Commission Chairperson shall preside at all meetings of the Commission.
2. The Commission Chairperson shall delegate such duties and responsibilities to the ViceChairperson as the Chairperson deems necessary to carry out the function of the Commission.
3 . The Commission Vice-Chairperson shall, in the absence of the Commission Chairperson,
perform the duties of the Commission Chairperson.

9.

EXECUTIVE COMMITTEE
1. The Chairperson, in consultation with the Vice-Chairperson, shall appoint 5 members of the
Commission to serve on the Executive Committee.
2. The Executive Committee shall consist of the Chairperson, and Vice-Chairperson of the
Commission and five (5) Commission members appointed by the Chairperson.
3 . The Executive Committee shall assist the Chairperson, as necessary, in carrying out the
mission and functions of the Commission.
4. The Executive Committee shall coordinate all funding and resource development activities of
the Commission.

10.

STANDING COMMITTEES
The following standing committees of the Commission shall assist the Commission in the
performance of its duties:
a.
b.
c.
d.
e.

11.

Youth Leadership
Legislative Outreach
Awards and Recognition
Outreach and Communications
Continuous Improvement

MEETINGS OF THE COMMISSION
1. The Commission shall meet quarterly. However, the commission shall meet more frequently at
the call of the chairperson or if requested by five or more members.
2. A majority of the members of the commission constitutes a quorum for the transaction of
business at a meeting of the Commission. A majority of the members present and serving are
required for official action of the Commission.
3 . A voting member of the Commission must be, and must appear to be, impartial in the
administration and oversight of Commission programs. A voting member of the Commission
may not participate in a decision regarding a program if both of the following apply: (a) a grant
application related to the program or entity is pending before the Commission; and (b) the
application was submitted by a program or entity of which the voting member is, or in the oneyear period before the submission of such application was, an officer, trustee, full-time
volunteer, or employee.

4

�4. If the number of voting members of the Commission is insufficient to establish a quorum for
the purpose of administering the national service grant program, the voting members excluded
from participation by paragraph (3) may be selected to participate in the administration in the
grant program through a random selection process.
5. Voting members of the Commission shall not, under any circumstances, assist an organization
in the preparation of a program grant application to the Commission, except to take part in
standard Commission technical assistance that is equally available to all potential applicants.
6. The business which the Commission may perform shall be conducted at a public meeting of the
Commission held in compliance with the open meetings Act (Act No. 267 of the Public Acts of
1976).

12.

REPORTING REQUIREMENT
1. The Commission shall submit an annual report to the Governor that describes its activities
during the preceding year and makes recommendations to the Governor no later than 60 days
after the close of the fiscal year.
2. A writing prepared, owned, used, in possession of, or retained by the Commission in the
performance of an official function is subject to the freedom of information Act (Act No. 442
of the Public Acts of 1976).

)

5

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                    <text>MICHIGAN COMMUNITY SERVICE
COMMISSION
OPERATING PROCEDURES
Changes approved by Commission on 9-11-98

1.

NAME &amp; LOCATION

The name of the Commission is: "Michigan Community Service Commission".
The Commission was created and placed within the State of Michigan Department of Labor
by Executive Order #1991-25, transferred to the Michigan Jobs Commission by Executive
Order 1993-24, and established in law in June 1994 (Act No. 219 of the Public Acts of 1994).
2.

MISSION

The Michigan Community Service Commission is dedicated to enabling all citizens, including
youth, to engage in public problem solving through service and volunteerism.
3.

PURPOSE

1. Serve as the state administrative agency for national and community service programs.
2. Serve as a catalyst for positive community change by stimulating innovative programs
that meet real needs through service and volunteerism.
3. Serve as a convener of diverse individuals and groups by building communities through
shared voluntary efforts that meet common community goals.
4. Serve as a broker for nonprofit ideas and resources by encouraging collaboration and
entrepreneurial approaches to service and volunteer program development.
4.

GOALS

The Commission will seek to collaborate with all appropriate individuals, agencies, and
organizations in meeting these goals.
1. Build programs and expand resources based on local community needs and resources.
2. Enable youth and community practitioners to be part of the program design and policy
development process.
3. Promote diverse programs that are representative of their communities.
4. Encourage strong partnerships among public, private, and nonprofit organizations.
1

�5. Develop a statewide information clearinghouse and system for training in the best
practices for service, service learning, and volunteerism.
6. Enhance service and volunteerism through rewards, incentives, and recognition.

5.

FUNCTIONS
The Commission shall do all of the following:
1. Ensure that its funding decisions meet all federal and state statutory requirements.
2. Recommend innovative statewide service programs to increase volunteer participation in
all age groups and community-based problem solving by diverse participants.
3. Develop and implement a centralized system for obtaining information and technical
support concerning volunteerism and community service recruitment, projects, training
methods, materials, and activities throughout Michigan. The Commission shall provide
the information and technical support upon request.
4. Promote interagency collaboration to maximize resources and develop a model of such
collaboration on the state level.
5. Provide public recognition and support of volunteer efforts that address community needs
by individuals, by private sector organizations and businesses, and by partnerships
between the public and private sectors.
6. Stimulate increased community awareness of the effects of volunteer services in
Michigan.
7. Utilize local, state, and federal resources to initiate, strengthen, and expand quality service
programs.
8. Serve as Michigan's representative to national and state organizations that support the
Commission's mission.
9. Prepare for Michigan a national three-year service plan that is developed through an open
and public process and that follows state and federal guidelines.
10. Prepare Michigan's financial assistance applications under the National and Community
Service Trust Act.
11. Assist in the preparation of the department of education's application for financial
assistance under the National and Community Service Trust Act.
12. Make technical assistance available to national service programs and program applicants.
13. Develop a state system for recruitment and placement of national service participants.
14. Disseminate information about national service programs.
2

�15. Establish policies and procedures for the use of federal funds received under the national
service laws.
16. Coordinate its functions, including recruitment, public awareness, and training activities
with any division of the Corporation for National Service.
17. Make recommendations to the Corporation for National Service with respect to priorities
for programs receiving assistance under the domestic volunteer service act of 1973.

6.

MEMBERSHIP
1. The Commission shall consist of 25 members appointed by the governor.
2. Not more than six of the commission members shall be officers or employees of the state
of Michigan. The Governor may appoint additional officers or employees of the state of
Michigan as nonvoting, ex officio members ofthe Commission.
3. Members of the Commission shall serve for staggered 3-year terms expiring on October 1
or when a successor is appointed, whichever is later.
4. Not more than 50% of the voting members of the Commission, plus one additional
member, shall be from the same political party.
5. Any vacancy among the members of the Commission shall be filled by the Governor for
the balance of the unexpired term. Absence by a Commission member from either 2
consecutive meetings or any 4 out of twelve meetings shall constitute an executed
resignation from the Commission by that member subject to review of the Executive
Committee.
6. The voting members of the Commission shall elect one of the voting members to serve as
chairperson of the Commission. The Commission may elect other officers from among
the members of the Commission.
7. Members of the Commission shall serve without compensation. However, members of
the Commission may be reimbursed for their actual and necessary expenses incurred in
the performance of their official duties as members of the Commission.
8. A member of the Commission shall not have any personal liability for any claim arising
out of or resulting from any act or omission by the member within the scope of the
member's service on the Commission.

7.

COMMISSION STAFF
1. The Commission shall have staff necessary for the Commission to perform its functions.
P
The Commission staff shall include an executive director.
2. The Executive Director of the Commission shall report directly to the Governor and to the
Commission for the purpose of giving advice and making recommendations on programs
and laws related to volunteerism and community service.
3

�3. The executive committee of the Commission will conduct an annual performance
appraisal of the executive director.

8.

DUTIES OF OFFICERS
1. The Commission Chairperson shall preside at all meetings of the Commission.
2. The Commission Chairperson shall delegate such duties and responsibilities to the ViceChairperson as the Chairperson deems necessary to carry out the function of the
Commission.
3. The Commission Vice-Chairperson shall, in the absence of the Commission Chairperson,
perform the duties of the Commission Chairperson.

9.

EXECUTIVE COMMITTEE
1. The Chairperson, in consultation with the Vice-Chairperson, shall appoint 5 members of
the Commission to serve on the Executive Committee.
2. The Executive Committee shall consist of the Chairperson, and Vice-Chairperson of the
Commission and five (5) Commission members appointed by the Chairperson.
3. The Executive Committee shall assist the Chairperson, as necessary, in carrying out the
mission and functions of the Commission.
4. The Executive Committee shall coordinate all funding and resource development
activities ofthe Commission.

10.

STANDING COMMITTEES
The following standing committees of the Commission shall assist the Commission in the
performance of its duties:

a. Board Development Committee
Board Development - this committee will assist the full commission in making
recommendations to the Governor concerning appointing new members and removing
inactive members, coordinating commissioner committee assignments, tracking
commissioner participation, and seeking out prospective commission members. The
committee membership will include the chair and three other commission members.
Staff from MCSC's Outreach and Fund Development Department along with the
Administrative Assistant to the Commission, will be responsible for providing
administrative support and coordination to this committee.

4

�b. Youth Leadership
Youth Leadership - this committee will provide youth with more voice on Commission
matters. The committee will be composed of young people and Commissioners between
the ages of 12-21 and will assist the Commission in the development of its youth service
policy and advise and guide the Commission in regard to youth issues. The Michigan
Youth Progressive Action Council will remain the active body ofthis committee. Staff
from MCSC's Programming or Outreach and Fund Development Departments along with
the Administrative Assistant to the Commission, will be responsible for providing
administrative support and coordination to this committee.
c. Awards and Recognition
Awards and Recognition- this committee will aid in the coordination, support and
implementation of a statewide multi-category recognition/awards program. The
Governor's Service Awards program will be an annual event hosted by MCSC. The
Committee will also work with local communities to develop and coordinate their own
award programs. The committee membership will include three or more commissioners.
Staff from MCSC's Outreach and Fund Development Department along with the
Administrative Assistant to the Commission, will be responsible for providing
administrative support and coordination to this committee.
d. Outreach and Communications

Outreach and Communications - this committee will seek to promote communication and
collaboration between all sectors of society as they relate to service and volunteerism.
This committee will provide guidance and support to any broad campaigns and
communication strategies ofMCSC. This committee will seek out ways to educate
legislators and other government officials. The committee will host an annual legislative
reception where commissioners, community members, and volunteers from across the
state will gather to celebrate the work of Michigan citizens. The committee membership
will include the chair and three or more commissioners. Staff from MCSC's Outreach and
Fund Development Department along with the Administrative Assistant to the
Commission, will be responsible for providing administrative support and coordination to
this committee.
e. Continuous Improvement
Continuous Improvement - this committee will help outline and implement an agenda that
addresses the evaluation, training and technical assistance needs of each program and
initiative ofMCSC and the service and volunteer field in general. The evaluation scheme
will focus on corpsmembers and volunteers, the communities they impact and MCSC's
effectiveness. This committee will work closely with MCSC programming staff, the
Corporation for National Service, foundation supporters and all other funders ofMCSC as
well as the communities impacted by their support. Staff from MCSC's Programming
Department along with the Administrative Assistant to the Commission, will be
responsible for providing administrative support and coordination to this committee.

5

�11.

MEETINGS OF THE COMMISSION
1. The Commission shall meet quarterly. However, the commission shall meet more
frequently at the call of the chairperson or if requested by five or more members.
2. A majority of the members of the commission constitutes a quorum for the transaction of
business at a meeting ofthe Commission. A majority of the members present and serving
are required for official action of the Commission.
3. A voting member of the Commission must be, and must appear to be, impartial in the
administration and oversight of Commission programs. A voting member of the
Commission may not participate in a decision regarding a program if both ofthe
following apply: (a) a grant application related to the program or entity is pending before
the Commission; and (b) the application was submitted by a program or entity ofwhich
the voting member is, or in the one-year period before the submission of such application
was, an officer, trustee, full-time volunteer, or employee.
4. If the number of voting members of the Commission is insufficient to establish a quorum
for the purpose of administering the national service grant program, the voting members
excluded from participation by paragraph (3) may be selected to participate in the
administration in the grant program through a random selection process.
5. Voting members ofthe Commission shall not, under any circumstances, assist an
organization in the preparation of a program grant application to the Commission, except
to take part in standard Commission technical assistance that is equally available to all
potential applicants.
6. The business which the Commission may perform shall be conducted at a public meeting
of the Commission held in compliance with the open meetings Act (Act No. 267 of the
Public Acts of 1976).

12.

REPORTING REQUIREMENT
1. The Commission shall submit an annual report to the Governor that describes its activities
during the preceding year and makes recommendations to the Governor no later than 60
days after the close of the fiscal year.
2. A writing prepared, owned, used, in possession of, or retained by the Commission in the
performance of an official function is subject to the Freedom of Information Act (Act No.
442 of the Public Acts of 1976).

6

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.

MICHIGAN COMMUNITY SERVICE
COMMISSION
OPERATING PROCEDURES
Revised September 2002

1.

NAME &amp; LOCATION
The name of the Commission is: "Michigan Community Service Commission".
The Commission was created and placed within the State of Michigan Department of Labor
by Executive Order #1991-25, transferred to the Michigan Jobs Commission by Executive
Order 1993-24, and established in law in June 1994 (Act No. 219 of the Public Acts of 1994).

2.

MISSION
The mission of the Michigan Community Service Commission (MCSC) is fund and support
programs that encourage all Michigan residents to volunteer.

3.

PURPOSE
1. Serve as the state administrative agency for national and community service programs.

2. Serve as a catalyst for positive community change by stimulating innovative programs
that meet real needs through service and volunteerism.
3. Serve as a convener of diverse individuals and groups by building communities through
shared voluntary efforts that meet common community goals.
4. Serve as a broker for nonprofit ideas and resources by encouraging collaboration and
entrepreneurial approaches to service and volunteer program development.
4.

GOALS
The Commission will seek to collaborate with all appropriate individuals, agencies, and
organizations in meeting these goals.
1. Build programs and expand resources based on local community needs and resources.
2. Enable youth and community practitioners to be part of the program design and policy
development process.
3. Promote diverse programs that are representative of their communities.
4. Encourage strong partnerships among public, private, and nonprofit organizations.

�5. Develop a statewide information clearinghouse and system for training in the best
practices for service, service learning, and volunteerism.
6. Enhance service and volunteerism through rewards, incentives, and recognition.
5.

FUNCTIONS

The Commission shall do all of the following:
1. Ensure that its funding decisions meet all federal and state statutory requirements.
2. Recommend innovative statewide service programs to increase volunteer participation in
all age groups and community-based problem solving by diverse participants.
3. Develop and implement a centralized system for obtaining information and technical
support concerning volunteerism and community service recruitment, projects, training
methods, materials, and activities throughout Michigan. The Commission shall provide
the information and technical support upon request.
4. Promote interagency collaboration to maximize resources and develop a model of such
collaboration on the state level.
5. Provide public recognition and support of volunteer efforts that address community needs
by individuals, by private sector organizations and businesses, and by partnerships
between the public and private sectors.
6. Stimulate increased community awareness of the effects of volunteer services in
Michigan.
7. Utilize local, state, and federal resources to initiate, strengthen, and expand quality service
programs.
8. Serve as Michigan's representative to national and state organizations that support the
Commission's mission.
9. Prepare for Michigan a national three-year service plan that is developed through an open
and public process and that follows state and federal guidelines.
10. Prepare Michigan's financial assistance applications under the National and Community
Service Trust Act.
11. Assist in the preparation of the department of education's application for financial
assistance under the National and Community Service Trust Act.
12. Make technical assistance available to national service programs and program applicants.
13. Develop a state system for recruitment and placement of national service participants.
14. Disseminate information about national service programs.
2

�15. Establish policies and procedures for the use of federal funds received under the national
service laws.
16. Coordinate its functions, including recruitment, public awareness, and training activities
with any division of the Corporation for National Service.
17. Make recommendations to the Corporation for National Service with respect to priorities
for programs receiving assistance under the domestic volunteer service act of 1973.
6.

MEMBERSHIP
1. The Commission shall consist of 25 members appointed by the governor.
2. Not more than six of the commission members shall be officers or employees of the state
ofMichigan. The Governor may appoint additional officers or employees of the state of
Michigan as nonvoting, ex officio members of the Commission.
3. Members of the Commission shall serve for staggered 3-year terms expiring on October 1
or when a successor is appointed, whichever is later.
4. Not more than 50% of the voting members of the Commission, plus one additional
member, shall be from the same political party.
5. Any vacancy among the members of the Commission shall be filled by the Governor for
the balance of the unexpired term. Absence by a Commission member from either 2
consecutive meetings or any 4 out of twelve meetings shall constitute an executed
resignation from the Commission by that member subject to review of the Executive
Committee.
6. The voting members of the Commission shall elect one of the voting members to serve as
chairperson of the Commission. The Commission may elect other officers from among
the members of the Commission.
7. Members of the Commission shall serve without compensation. However, members of
the Commission may be reimbursed for their actual and necessary expenses incurred in
the performance of their official duties as members of the Commission.
8. A member of the Commission shall not have any personal liability for any claim arising
out of or resulting from any act or omission by the member within the scope of the
member's service on the Commission.

7.

COMMISSION STAFF
1. The Commission shall have staff necessary for the Commission to perform its functions.
The Commission staff shall include an executive director.
2. The Executive Director of the Commission shall report directly to the Governor and to the
Commission for the purpose of giving advice and making recommendations on programs
and laws related to volunteerism and community service.
3

�3. The executive committee of the Commission will conduct an annual performance
appraisal of the executive director.

8.

DUTIES OF OFFICERS
1. The Commission Chairperson shall preside at all meetings of the Commission.

2. The Commission Chairperson shall delegate such duties and responsibilities to the ViceChairperson as the Chairperson deems necessary to carry out the function of the
Commission.
3. The Commission Vice-Chairperson shall, in the absence of the Commission Chairperson,
perform the duties of the Commission Chairperson.

9.

EXECUTIVE COMMITTEE
1. The Chairperson, in consultation with the Vice-Chairperson, shall appoint 5 members of
the Commission to serve on the Executive Committee.

2. The Executive Committee shall consist of the Chairperson, and Vice-Chairperson of the
Commission and five (5) Commission members appointed by the Chairperson.
3. The Executive Committee shall assist the Chairperson, as necessary, in carrying out the
mission and functions of the Commission.
4. The Executive Committee shall coordinate all funding and resource development
activities of the Commission.

10.

STANDING COMMITTEES
The following standing committees of the Commission shall assist the Commission in the
performance of its duties:
a. Board Development Committee
Board Development- this committee will assist the full commission in making
recommendations to the Governor concerning appointing new members and removing
inactive members, coordinating commissioner committee assignments, tracking
commissioner participation, and seeking out prospective commission members. The
committee membership will include the chair and three other commission members.
Staff from MCSC's Outreach and Fund Development Department along with the
Administrative Assistant to the Commission, will be responsible for providing
administrative support and coordination to this committee.

4

�b. Youth Leadership
Youth Leadership - this committee will provide youth with more voice on Commission
matters. The committee will be composed of young people and Commissioners between
the ages of 12-21 and will assist the Commission in the development of its youth service
policy and advise and guide the Commission in regard to youth issues. The Michigan
Youth Progressive Action Council will remain the active body of this committee. Staff
from MCSC's Programming or Outreach and Fund Development Departments along with
the Administrative Assistant to the Commission, will be responsible for providing
administrative support and coordination to this committee.

c. Awards and Recognition
Awards and Recognition- this committee will aid in the coordination, support and
implementation of a statewide multi-category recognition/awards program. The
Governor's Service Awards program will be an annual event hosted by MCSC. The
Committee will also work with local communities to develop and coordinate their own
award programs. The committee membership will include three or more commissioners.
Staff from MCSC's Outreach and Fund Development Department along with the
Administrative Assistant to the Commission, will be responsible for providing
administrative support and coordination to this committee.
d. Outreach and Communications

Outreach and Communications - this committee will seek to promote communication and
collaboration between all sectors of society as they relate to service and volunteerism.
This committee will provide guidance and support to any broad campaigns and
communication strategies ofMCSC. This committee will seek out ways to educate
legislators and other government officials. The committee will host an annual legislative
reception where commissioners, community members, and volunteers from across the
state will gather to celebrate the work of Michigan citizens. The committee membership
will include the chair and three or more commissioners. Staff from MCSC's Outreach and
Fund Development Department along with the Administrative Assistant to the
Commission, will be responsible for providing administrative support and coordination to
this committee.
e. Continuous Improvement

Continuous Improvement - this committee will help outline and implement an agenda that
addresses the evaluation, training and technical assistance needs of each program and
initiative ofMCSC and the service and volunteer field in general. The evaluation scheme
will focus on corpsmembers and volunteers, the communities they impact and MCSC's
effectiveness. This committee will work closely with MCSC programming staff, the
Corporation for National Service, foundation supporters and all other funders ofMCSC as
well as the communities impacted by their support. Staff from MCSC's Programming
Department along with the Administrative Assistant to the Commission, will be
responsible for providing administrative support and coordination to this committee.

5

�..

'

•

f

11.

MEETINGS OF THE COMMISSION
1. The Commission shall meet quarterly. However, the commission shall meet more
frequently at the call of the chairperson or if requested by five or more members.
2. A majority of the members ofthe commission constitutes a quorum for the transaction of
business at a meeting of the Commission. A majority of the members present and serving
are required for official action of the Commission.
3. A voting member of the Commission must be, and must appear to be, impartial in the
administration and oversight of Commission programs. A voting member of the
Commission may not participate in a decision regarding a program ifboth of the
following apply: (a) a grant application related to the program or entity is pending before
the Commission; and (b) the application was submitted by a program or entity ofwhich
the voting member is, or in the one-year period before the submission of such application
was, an officer, trustee, full-time volunteer, or employee.
4. If the number of voting members of the Commission is insufficient to establish a quorum
for the purpose of administering the national service grant program, the voting members
excluded from participation by paragraph (3) may be selected to participate in the
administration in the grant program through a random selection process.
5. Voting members of the Commission shall not, under any circumstances, assist an
organization in the preparation of a program grant application to the Commission, except
to take part in standard Commission technical assistance that is equally available to all
potential applicants.
6. The business which the Commission may perform shall be conducted at a public meeting
of the Commission held in compliance with the open meetings Act (Act No. 267 of the
Public Acts of 1976).

12.

REPORTING REQUIREMENT
1. The Commission shall submit an annual report to the Governor that describes its activities
during the preceding year and makes recommendations to the Governor no later than 60
days after the close of the fiscal year.
2. A writing prepared, owned, used, in possession of, or retained by the Commission in the
performance of an official function is subject to the Freedom of Information Act (Act No.
442 of the Public Acts of 1976).

6

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                    <text>MICHIGAN COMMUNITY SERVICE
COMMISSION
OPERATING PROCEDURES
Revised December 2003 I Changes approved by Commission on ???

1.

NAME &amp; LOCATION
The name ofthe Commission is: "Michigan Community Service Commission".
The Commission was created and placed within the State of Michigan Department of Labor
by Executive Order #1991-25, transferred to the Michigan Jobs Commission by Executive
Order 1993-24, and established in law in June)994 (Act No. 219 of the Public Acts of 1994).

2.

MISSION
The mission of the Michigan Community Service Commission (MCSC) is fund and support
programs that encourage all Michigan residents to volunteer.

3.

PURPOSE
1. Serve as the state administrative agency for national and community service programs.
2. Serve as a catalyst for positive community change by stimulating innovative programs
that meet real needs through service and volunteerism.
3. Serve as a convener of diverse individuals and groups by building communities through
shared voluntary efforts that meet common community goals.
4. Serve as a broker for nonprofit ideas and resources by encouraging collaboration and
entrepreneurial approaches to service and volunteer program development.

4.

EXPECTATIONS
Each MCSC Commissioner will:
1. Annually attend the MCSC's four quarterly meetings, including one Commissioner
retreat.
2. Participate in at least one MCSC sponsored special event annually.
3. Make two contacts annually with the state legislature, on behalf of the MCSC.
4. Participate in one or more of the MCSC Standing Committees.
5. Voting members of the Commission shall not, under any circumstances, assist an
organization in the preparation of a program grant application to the Commission, except
to take part in standard Commission technical assistance that is equally available to all
potential applicants.

�5.

FUNCTIONS

The Commission shall do all of the following:
1. Ensure that its funding decisions meet all federal and state statutory requirements.
2. Recommend innovative statewide service programs to increase volunteer participation in
all age groups and community-based problem solving by diverse participants.
3. Develop and implement a centralized system for obtaining information and technical
support concerning volunteerism and community service recruitment, projects, training
methods, materials, and activities throughout Michigan. The Commission shall provide
the information and technical support upon request.
4. Promote interagency collaboration to maximize resources and develop a model of such
collaboration on the state level.
5. Provide public recognition and support of volunteer efforts that address community needs
by individuals, by private sector organizations and businesses, and by partnerships
between the public and private sectors.
6. Stimulate increased community awareness of the effects of volunteer services in
Michigan.
7. Utilize local, state, and federal resources to initiate, strengthen, and expand quality service
programs.
8. Serve as Michigan's representative to national and state organizations that support the
Commission's mission.
9. Prepare for Michigan a national three-year service plan that is developed through an open
and public process and that follows state and federal guidelines.
10. Make technical assistance available to national service programs and program applicants.
11. Disseminate information about national service programs.

2

�15. Establish policies and procedures for the use of federal funds received under the national
service laws.
16. Coordinate with any division of the Corporation for National Service, including
recruitment, public awareness, and training activities.
17. Make recommendations to the Corporation for National Service with respect to priorities
for programs receiving assistance under the domestic volunteer service act of 1973.
6.

MEMBERSHIP

1. The Commission shall consist of 25 members appointed by the Governor.
2. Not more than six of the commission members shall be officers or employees of the state
of Michigan. The Governor may appoint additional officers or employees of the state of
Michigan as nonvoting, ex officio members of the Commission.
3. Members of the Commission shall serve for staggered 3-year terms expiring on October 1
or when a successor is appointed, whichever is later.
4. Not more than 50% of the voting members of the Commission, plus one additional
member, shall be from the same political party.
5. Any vacancy among the members of the Commission shall be filled by the Governor for
the balance of the unexpired term. Absence by a Commission member from either 2
consecutive meetings or any 4 out of twelve meetings shall constitute an executed
resignation from the Commission by that member subject to review of the Executive
Committee.
6. The voting members of the Commission shall elect one of the voting members to serve as
chairperson of the Commission. The Commission may elect other officers from among
the members of the Commission.
7. Members of the Commission shall serve without compensation. However, members of
the Commission may be reimbursed for their actual and necessary expenses incurred in
the performance of their official duties as members of the Commission.
8. A member of the Commission shall not have any personal liability for any claim arising
out of or resulting from any act or omission by the member within the scope of the
member's service on the Commission.
7.

COMMISSION STAFF

1. The Commission shall have staff necessary for the Commission to perform its functions.
The Commission staff shall include an executive director.
2. The Executive Director of the Commission shall report to the Commission for the purpose
of giving advice and making recommendations on programs and laws related to
volunteerism and community service.
3

�3. The executive committee of the Commission will conduct an annual performance
appraisal of the executive director.

8.

DUTIES OF OFFICERS
1. The Commission Chairperson shall preside at all meetings of the Commission.
2. The Commission Chairperson shall delegate such duties and responsibilities to the ViceChairperson as the Chairperson deems necessary to carry out the function of the
Commission.
3. The Commission Vice-Chairperson shall, in the absence of the Commission Chairperson,
perform the duties of the Commission Chairperson.

9.

EXECUTIVE COMMITTEE
The Executive Committee consists of the MCSC chair, vice chair, and five other MCSC
Commissioners. The chair, in consultation with the vice chair, determines the five appointees.
The role of the Executive Committee is to:

A. Assist the chair, as necessary, in carrying out the mission and function of the MCSC.
B. Coordinate all MCSC funding and resource development activities.
10.

STANDING COMMITTEES
The following standing committees of the Commission shall assist the Commission in the
performance of its duties:
1. Board Development Committee

The chair in consultation with the Executive Committee determines the members of the
Board Development Committee. The committee chair delivers a committee report at
each quarterly Commission meeting. The role of the Board Development Committee is
to:

A.
B.
C.
D.

Recruit additional commissioners on an annual or as needed basis.
Oversee and conduct annual performance reviews for each commission member.
Coordinate MCSC committee assignments for current and new commission members.
Participate in interviews for prospective commission members. (The Governor
appoints commission members.)
E. Attend the regularly scheduled committee meetings. (Meetings are held at least two
times per year.)

4

�2. Youth Leadership (inactive)
The Youth Leadership Committee is being developed in consultation with the Executive
Committee, Board Development Committee, and the Service-Learning Youth Council.)

3. Awards and Recognition (inactive)
The Board Development Committee determines the members of the Awards and
Recognition Committee. The committee chair delivers a committee report at each
quarterly Commission meeting. The role of the Awards and Recognition Committee is to:
A. Secure sponsorships for the Governor's Service Awards.
B. Develop a system for all commission members to solicit nominations for the
Governor's Service Awards.
C. Attend the regularly scheduled committee meetings. (Meetings are held at least two
times per year.)

4. Outreach and Communications
The Board Development Committee determines the members of the Communication and
Outreach Committee. The committee chair delivers a committee report at each quarterly
Commission meeting. The role of the Communication and Outreach Committee is to:

A. Host an annual legislative reception.
B. Support volunteer awareness campaigns as needed.
C. Provide insight and expertise in the field of public relations, marketing, and
communication.
D. Create methods and assist all commissioners in maintaining regular contact with
public officials on behalf of the MCSC.
E. Attend the regularly scheduled committee meetings. (Meetings are held at least two
times per year.)
5. Continuous Improvement (inactive)
The Board Development Committee determines the members of the Continuous
Improvement Committee. The committee chair delivers a committee report at each
quarterly Commission meeting. The role of the Continuous Improvement Committee is
to:

A.
B.
C.
D.

Coordinate an annual "state of volunteerism" survey.
Coordinate an annual "state of national service" survey.
Make recommendations to the MCSC based on the results of the above surveys.
Attend the regularly scheduled committee meetings. (Meetings are held at least two
times per year.)

5

�11.

MEETINGS OF THE COMMISSION
1. The Commission shall meet quarterly. However, the commission shall meet more
frequently at the call of the chairperson or if requested by five or more members.
2. A majority of the members of the commission constitutes a quorum for the transaction of
business at a meeting of the Commission. A majority of the members present and serving
are required for official action of the Commission.
3. A voting member of the Commission must be, and must appear to be, impartial in the
administration and oversight of Commission programs. A voting member of the
Commission may not participate in a decision regarding a program if both ofthe
following apply: (a) a grant application related to the program or entity is pending before
the Commission; and (b) the application was submitted by a program or entity of which
the voting member is, or in the one-year period before the submission of such application
was, an officer, trustee, full-time volunteer, or employee.
4. If the number of voting members of the Commission is insufficient to establish a quorum
for the purpose of administering the national service grant program, the voting members
excluded from participation by paragraph (3) may be selected to participate in the
administration in the grant program through a random selection process.
5. Voting members of the Commission shall not, under any circumstances, assist an
organization in the preparation of a program grant application to the Commission, except
to take part in standard Commission technical assistance that is equally available to all
potential applicants.
6. The business which the Commission may perform shall be conducted at a public meeting
of the Commission held in compliance with the open meetings Act (Act No. 267 of the
Public Acts of 1976).

12.

REPORTING REQUIREMENT
1. The Commission shall submit an annual report to the Governor that describes its activities
during the preceding year and makes recommendations to the Governor no later than 60
days after the close of the fiscal year.
2. A writing prepared, owned, used, in possession of, or retained by the Commission in the
performance of an official function is subject to the Freedom of Information Act (Act No.
442 ofthe Public Acts of 1976).

6

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                    <text>MICHIGAN QUALITY COMMUNITY CARE COUNCIL
BY-LAWS
8-4-04

The following are by-laws of the MICHIGAN QUALITY COMMUNITY CARE COUNCIL
(hereinafter referred to as the "Board") established by Section 28 of Article 7 of the
Michigan Constitution of 1963 and the Urban Cooperation Act of 1967, 1967 (Ex Sess)
PA 7, MCL 124.501 to 124.512.

ARTICLE I
Quality Community Care Council Board
Section 1.01. Powers. The powers granted to the Board shall be vested in, and
exercised by, a Board in accordance with the applicable provisions of the
lnterlocal Agreement by and among the TriCounty Aging Consortium and the
Michigan Department of Community Health creating the Michigan Quality
Community Care Council filed June 21, 2004, or as may be amended from time
to time.
Section 1.02. Interpretation of By-Laws. All words, terms, and provisions of
the By-Laws shall be interpreted in a manner consistent with the lnterlocal
Agreement, as amended from time to time hereafter.
ARTICLE II
CREATION OF THE COUNCIL
Section 1.03. Principal Office. The principal office of the Council is at the
location or locations within the City of Lansing, as determined by the Council
Board.
Section 2.02. Board Composition. The Council shall be governed by the
Council Board. The Council Board shall consist of eleven (11) members, in
accordance with the provisions of the lnterlocal Agreement.
Section 2.03. Term. Members of the Board shall serve for staggered terms, in
accordance with the provisions of the lnterlocal Agreement.
Section 2.04. Vacancies. A vacancy on the Board for a cause other than the
expiration of a term shall be filled in the same manner according to the provisions
of the lnterlocal Agreement for the original appointment for the balance of the
unexpired term.
Section 2.05. Compensation. Members of the Board shall receive no
compensation for the performance of their duties. A Board member may engage

1

�in private or public employment, or in a profession or business. Members of the
Board may be reimbursed by the Board for actual and necessary expenses
incurred in the discharge of their official duties.

Section 2.06. Regular Meetings. Regular meetings of the Board shall be held
pursuant to a schedule approved by the Board. All meetings shall be conducted
according to the Board's adopted Rules of Order.
Section 2.07. Special Meetings. Special meetings of the Board may be called
by the chairman or any four (4) members of the Board.
Section 2.08. Open Meetings Act. All meetings of the Board shall be
conducted in accordance with the Michigan Open Meetings Act, PA 267 of 1976,
being MCL 15.231, et seq. (OMA), including public notice of the time, date, and
place of the meetings given in the manner required by OMA.
Section 2.09. Quorum. A majority of the Board members appointed and
serving shall be required to constitute a quorum for the transaction of business at
any meeting of the Board.
Section 2.10. Voting. The Board shall act by a majority vote at a meeting at
which a quorum is present. The Board shall not engage in proxy voting.
Section 2.11. Attendance by Remote Communication. Subject to any
guidelines and procedures adopted by the Board, members not physically
present at a meeting of the Board may participate in the meeting by means of
remote communications, are considered present in person for all relevant
purposes, and may vote at the meeting.
ARTICLE Ill
OFFICERS
Section 3.01. Officers The Board shall elect Chair, a Vice Chair, a secretary,
and a treasurer, and any other officers as the Council Board may determine.
Such officers shall have such authority and shall perform such duties as the
Board may from time to time prescribe.
Section 3.02. Qualifications. Officers of the Board shall be selected from
among the Board and shall be appointed by the affirmative vote of a majority of
the members then serving on the Board.
Section 3.03. Duties of Officers. The Officers of the Board shall perform such
duties and functions as shall be assigned to him or her from time to time by the
Board.
Section 3.04. Compensation of Board Officers. No officer of the Board shall
be compensated for the performance of services for the Board but may be
reimbursed for expenses incurred on behalf of the Board upon the same terms
2

�and conditions as required for the reimbursement of expenses of members of the
Board.

Section 3.05. Election, Resignation, Removal. An officer of the Board shall
hold office for the term for which he or she is elected or appointed and until his or
her successor is elected or appointed and qualified, or until his or her resignation
or removal. An officer of the Board may resign by written notice to the Board.
The resignation is effective on its receipt by the Board or at a subsequent time
specified in the notice of resignation. An officer of the Board may be removed by
the Board with or without cause.
Section 3.06. Vacancies. The Board may fill any vacancy in any office
occurring for whatever reason.
Section 3.07. Authority. All officers, employees, and agents of the Michigan
Quality Community Care Council shall have the authority and perform the duties
to conduct and manage the business and affairs of the Board as may be
designated by the Board, the lnterlocal Agreement, and these by-laws.
ARTICLE IV
EXECUTIVE DIRECTOR
Section 4.01. Executive Director. The Board shall select and retain Executive
Director. The Executive Director shall be selected by a majority of Board
members according to the applicable provisions of the lnterlocal Agreement.
Section 4.02. Powers and Duties. The Executive Director shall perform the
duties set forth in the lnterlocal Agreement. The Board may compensate the
Executive Director and may assign such other duties and powers as the Board
from time to time may deem appropriate.
ARTICLE V
COMMITTEES
Section 5.01. Standing Committees. The Board shall establish and appoint
members to standing committees as determined necessary by the Board. These
committees shall have the powers and duties as provided by the Board.
Section 5.02. Other Committees. The Board may, from time to time, establish
such other committees composed of Board members to address such matters as
the Board may determine with such powers and duties as the Board may
prescribe.
Section 5.03. Compensation. Members of the committees shall serve without
compensation.
Section 5.04 Meetings. Members of the committees shall as often as
determined by the Board and/or committee members.

3

�ARTICLE VI
CONFLICT OF INTEREST
Section 6.02. Ethics and Conflicts of Interest. The Board shall adopt ethics
policies governing the conduct of Board members, officers, appointees, and
employees in accordance with the lnterlocal Agreement.
ARTICLE VII
INDEMNIFICATION
Section 7.01. Indemnification. To the extent permitted by law, the Board may
indemnify the Board members, officers and committee members of the Board for
expenses and costs (including reasonable attorney's fees) actually and
necessarily incurred in connection with any claim asserted against such person
by action in court or otherwise by reason of said person's being or having been a
member, officer, or committee member of the Board, except in relation to matters
as to which said person shall have been adjudged guilty of gross negligence,
intentional, wanton, or willful misconduct with respect to the matter to which the
indemnity is sought; provided, however, that the indemnification provided for by
this article shall not be construed as a waiver of any governmental immunity the
Board, its officers or committee members has by statue or as modified by Court
decisions which shall be asserted to the maximum extent permissible.
ARTICLE VIII
AMENDMENTS
Section 8.01. Amendment. The By-Laws may be altered, amended, or
repealed, or new By-Laws may be adopted, by the Board at any meeting duly
held in accordance with these By-Laws, provided that notice of a Board meeting
at which an amendment to these By-Laws is to be acted upon shall include
notice of the proposed amendment, alteration, or repeal

4

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                    <text>STATE OF MICHIGAN

JOHN ENGLER, Governor

MICHIGAN COMMUNITY SERVICE COMMISSION
Chairperson
Michelle Engler

111 S. Capitol Ave .
Olds Plaza Bldg ., 4th Floor
Lans ing, Michigan 48913
Telephone (517) 335-4295
FAX (517) 373-4977

Executive Director
Frank Dirks

MEMORANDUM
i

../'

TO:

../

../

-/

Victor Begg, Judith Dunn, Amber Pritchard, Geneva Williams, Lisa Murray,
and Ray West
•

FROM: Julie Cummirlg?;t
RE:

W

J

I

.

Connect Michigan

DATE: July 10, 1996
I wanted to invite you to join Michelle Engler and me to be part of an ad hoc
committee on outreach and marketing for the Michigan Community Service
Commission (MCSC). The committee will oversee and coordinate MCSC's role in
developing a statewide Marketing Campaign for Service and Volunteerism.
The first meeting will be held on July 19, 1996 at 8:45 a.m. at the Fisher Building in
Detroit on West Grand Boulevard, Floor 24, Suite 2405. Thank you for your
consideration of this request. I look forward to seeing you all there.
Please RSVP with Jennifer Epps ofMCSC at (517) 335-4295.

A Division of the Michigan Jobs Commission

0,--

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                    <text>STATE OF MICHIGAN

•

JOHN ENGLER, Govemor

MICHIGAN COMMUNITY SERVICE COMMISSION
1048 Pierpont, Suite 4
Lansing, Michigan 48911
Telephone: (517) 335-4295
FAX: (517) 373-4977

Chairperson
Russell G. Mawby
Executive Director
Kyle Caldwell

MEMORANDUM

TO:

FROM:

VA

1.1~.. :

Commissioner Aldridge Eason, Commissioner Pardoe, Commissioner Pickard, Kyle
Caldwell, and Mary Estrada
Commissioner O'Day, Outreach Committee Co-chair
Commissioner Pruitt, Outreach Committee Co-chair
Wfi~fttll~~-

Apnl 1::&gt;, "-UU"-

We are looking forward to meeting with you via conference call on Friday, April19, 2002 at
11:00 a.m. The meeting will last approximately one hour. To access the call, please dial
888.412.7888 and enter the password 29950# when prompted.
The agenda and meeting materials are attached.

H you have questions or need additional information, please contact Mary Grill at 517.335.7875
or grillm@michigan.gov. Thanks.

cc: Nancy Ray, Rx Coaching
Sandra Xenakis, Rx Coaching

�MICHIGAN COMMUNITY SERVICE COMMISSION
OUTREACH COMMITTEE MEETING
Friday, April19, 2002- 11:00 a.m.

Agenda

New Logo Discussion

Review of Marketing Plan -Draft 4.3
AmeriCorps Signature Service Project Update ~

�MICHIGAN

COMMUNITY

SERVICE
COMMISSION

COMMISSION

Version D

�MICHIGAN

COMMUNITY

SERVICE
COMMISSION

MICHIGAN

COMMlN1Y

SERVICE
COMMISSION

Version E

�</text>
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·~

7th Draft: 4115/02 - version 4.3
: I

·~J

i

DRAFT MARKETING PLAN FOR
MICHIGAN COMMUNITY SERVICE COMMISSION

I.

INTRODUCTION

The Michigan Community Service Commission (MCSC) recently became aware of its need for a
Marketing Plan and communication strategy primarily due to the re-focusing of its work as a grantmaker
and the changing political climate. In October 2001 a business coaching firm was retained to coach the
MCSC through the process of evaluating its marketing needs and developing a Marketing Plan that clearly
defines and incorporates the MCSC's mission and vision.
One of the first tasks undertaken was a survey of the staff and commissioners on a variety of topics, from
the effectiveness of current marketing efforts to recommendations for the future. There was a consensus
between both groups that the MCSC currently gains little recognition for its efforts or the results of its hard
work outside of grantees and/or the programs that MCSC administers directly. Neither staff nor
commissioners feel they receive adequate information about the results of the agency's marketing efforts.
Both groups believe the MCSC could use its resources more wisely to give the commission positive
exposure with key targets, such as state legislators.
The following Marketing Plan was developed to respond to these findings, input from MCSC senior staff,
and renewed federal government emphasis on volunteerism and volunteer programs. Highlights of the Plan
include:
•

Redefinition of the mission and messages of the MCSC in language that is easily understood by target
markets, including legislators, grantees, and other state agencies

•

A strong initial focus on internal communications programs, especially in the training of staff and
commissioners in recognition of their role as ambassadors for the MCSC
•

MCSC staff and commissioners will play an active, ongoing role in the implementation of the
marketing plan

•

Creation of more powerful communications tools to achieve marketing objectives, such as a new logo,
internal and external newsletters, an updated media database, and outreach activities to put MCSC
commissioners in more frequent contact with legislators and other target markets

•

Training of grantee organizations in how to portray the MCSC to their constituents and how to attain
better media coverage of their events and programs

•

Development of productive recruiting programs for both grantees and members of select grantee
programs, such as AmeriCorps

•

Establishment of an ongoing evaluation system, to monitor how effective the MCSC is in reaching its
marketing goals

•

Implementation, oversight, and ongoing evaluation of the marketing plan will be the full-time
responsibility of an MCSC staff member.

1

�The following Marketing Plan is an overview of a comprehensive, multi-year program with both short and
long-term objectives. Please note that recommended actions are followed by the specific Objectives
(numbered) and Target Markets (lettered) they address. The final version of the marketing plan will include
detailed Budget and Timeline that will include priorities, goals, and a detailed action steps for the first year
of the Plan's implementation.

II.
1.
2.
3.
4.

5.
6.

OBJECTIVES
A majority of the state legislators on the Appropriations Committee understand and support the work
oftheMCSC
Each MCSC staff member and commissioner understands and can articulate the organization's mission
and priorities, and carries out a specific role in the implementation of the marketing plan
State and federal legislators and their staffs are familiar with the work of the MCSC and with grantees,
award recipients, etc. in their district
The MCSC is seen by state and federal legislators, media, state agencies, and the social sector
(including nonprofit organizations, schools, National Service programs, etc.) as an expert grant maker
and resource on effective volunteer programs and information on volunteerism
The MCSC's grantee recruitment efforts result in all available funding being granted to qualified
Michigan programs annually
MCSC institutes a recruitment program that supports AmeriCorps grantees in increasing the number of
members they recruit each year

Ill. TARGET MARKETS
A. MCSC staff
B. MCSC commissioners
C. State Government
• All legislators, especially those on the Appropriations Committee
• Governor's office (including gubernatorial candidates)
•
Directors of state agencies
D. Federal Government
• Legislators from Michigan
•
Corporation for National &amp; Community Service (CNCS)
• Executive and select program staff of the national organization
• Executive and program staff of state office
E. Program directors of current and potential MCSC grantee organizations
• National service (AmeriCorps, Learn and Serve, AmeriCorps*VIST A, Senior Corps
• Nonprofit organizations (including volunteer centers, faith-based organizations)
• Schools
• State agencies
• Partner organizations
F. Current and potential AmeriCorps members
G. Print and broadcast media representatives throughout Michigan

2

/

�IV.

PLAN OF ACTION OVERVIEW

A. Research
•

Assess all MCSC external communications programs, including publications, special events, grant
programs, etc. in light of newly defined mission and role. Consider whether following programs are
appropriate to continue: Governor's Service Awards, Adopt A Part of Michigan, MYPAC, and Youth
Poster Contest [2, A-B)

•

Engage the Outreach Committee in this assessment [2, A-B)

•

Assess strategic grant making in light of current federal goals (e.g., homeland security, USA Freedom
Corps, expanded AmeriCorps, L&amp;S funds, etc.) [2, A-F)

•

Assess results of other state commissions' communications plans [2, 4, A-D)

•

Review and update the current database to make sure key Michigan agencies and nonprofit
organizations are included, and that they regularly receive information (which could include an
external newsletter) on MCSC programs, grant opportunities, requests for proposals, special events,
general volunteerism, MCSC's national reputation, and other pertinent topics [4-6, E-F)

B. Marketing Communications
•

Clearly define the mission, role, and operations of the MCSC and simplify the agency's messages to
key markets. Develop phrases to describe the agency's mission and activities that are used consistently
in all training programs, special events, brochures, news releases, newsletters, white papers and other
communications (Staff, commissioners, and grantees will be trained in using these messages.) [1-6,
A-G)

•

Redesign the MCSC logo and ensure that agency visual materials are used consistently and effectively
in all events and programs [1-4, A-G)

•

Explore and implement ways in which to make the MCSC web site more visually appealing,
interactive, informative, and fun to use [1-4, A-G]

•

Evaluate the effectiveness of the current display booth(s) and redesign in accordance with the newly
defined language, role, and new logo [1-4, A-F)

•

Evaluate all MSCS materials in relation to the new language, role, and graphic ID to determine the
need for reprinting, rewriting and/or redesigning [1-6, A-G]

C. Internal Communications
•

Design and implement training programs to: [2, A-B]
• Train each employee and commissioner to implement his/her part of the Marketing Program
(including new language for promoting the MCSC)
• Emphasize the importance of marketing and underscore the commission's dedication to marketing
excellence

•

Implementation of key components of the marketing plan will be the ongoing responsibility of MCSC
staff and commissioners. Roles will be determined by the MCSC senior staff and monitored by the
MCSC staff member responsible for oversight of the plan.

3

�•

Implement ongoing internal communications programs (which may include a newsletter) to keep staff
and commissioners consistently informed of: [2, A-B]
•
The results of the research/evaluation of current programs
•
Grantee success stories and how they are linked to MCSC efforts, including "Spotlight
Organizations"
•
Announcements of new grants or new emphases or policies on grant-making
•
Special service and/or contributions on the part of MCSC employees and commissioners
•
Recognition of MCSC by media, legislators, agencies and government departments in Michigan
and other states, the federal government, etc.
•
Program, policy or other changes that affect staff and/or commissioners
•
Upcoming deadlines for projects
•
Human interest stories and employee and commissioner profiles
•
Regular feedback on the results ofMCSC's Marketing Program

•

Develop a program to utilize commissioners' influence and resources, and solicit and acknowledge
their contributions [2, B]

D. Legislature Relations
•

•

•

Develop a "business plan" for gubernatorial candidates and legislators that: [1, 3-4, B-D]
•
Includes specific suggestions on how they can support MCSC in state government and at the
locaVcommunity level
•
Appeals to their self-interest and places them in a positive light with their constituents
•
Takes into account professional and personal information on Appropriations Committee members
and other key members of the legislature
•
Has obvious ties to the national agenda on volunteerism
•
Includes input from other experts on how to interact with this group
•
Leverages MCSC's national reputation by developing statistics and communicating them to
appropriate parties (state government, nonprofit organizations, etc.)
Develop a newsletter or other external publication that presents much of the same information
published in the internal newsletter (see above) from an external viewpoint, and includes additional
material specifically of interest to legislators [1, 3-4, C-E]
Train staff, commissioners, and grantees to promote the MCSC's agenda and role with legislators [1-6,
A-F]

E. Nonprofit Community Relations
•

Train current grantees to: [1, 3-6, E-G]
•
portray the MCSC to external groups-especially state legislators and the media-in a way that is
clear, consistent and powerful
•
obtain frequent media coverage for their events and programs
•
give ongoing feedback to the MCSC on the results of grantee programs

•

Target 2-4 grantees from each funding stream to become "Spotlight Organizations" which will: [1, 36, E-G]
•
Receive additional, detailed and individualized training (see above)
•
Be highlighted in MCSC media relations efforts, publications, commissioner meetings, etc.

•

Devise methods for staff to develop stronger relationships between MCSC and other state agencies,
including the Department of Career Development and Michigan Department of Education [2-4, A, C]

•

Develop an effective AmeriCorps Member Recruitment Program that includes: [5-6, C, E-F]

4

�•
•
•
•

•

An annual assessment of the effectiveness of recruiting efforts
Cooperative recruiting efforts with other state agencies, nonprofit organizations, the disability
community, and grantees who recruit AmeriCorps members
MCSC attendance at job fairs and career fairs throughout the state as appropriate
Distribution of information to grantees regarding the cultivation of contacts among the education
community, college and university placement offices, and older Americans

Design and implement an effective grantee recruiting program [5-6, E-F]

F. Media Relations
•

Update Michigan media contact lists [3-6, G]
•
Include information on how specific media representatives like to receive information (email, fax,
mail, newswires, etc.)
• Include timelines/deadlines for various media outlets
•
Share above information with PR Newswire

•

Include a media training component in the training programs for staff, commissioners and grantees that
incorporates: [1-6, A-G]
•
Instructions on how to package and present events and other MCSC information in ways that meet
media needs (could include press release, PSA formats, and similar material)
• Clear, concise, easily-understood messages about MCSC's role, mission, and goals
• Lists of specific media representatives in their area
• A program for periodically updating commissioners and grantees on specific local events in their
areas that merit publicity

•

Develop an annual publicity placement program based on special events, grant announcements, and
annual media goals, including newspaper, magazine, specialty publication, radio, and TV coverage
(including local cable) [1, 3-6, C-G]

•

Research opportunities to customize and use public service announcements available from AmeriCorps
and other national programs to gain positive exposure for MCSC and its programs [1, 3-6, C-G]

•

Research opportunities to "piggyback" on media campaigns already in process throughout state
government, especially the Department of Career Development and Michigan Department of
Education [1, 3-6, C, G]

G. Evaluation of Results
•

V.

Develop an effective system for periodically assessing the effectiveness of the Marketing Plan, based
on all stated Objectives and Target Markets [1-6, A-G]
•
The overall evaluation strategy will be developed and implemented based on the marketing plan
priorities.

TIMETABLE

To be developed based upon priorities- this will include a multi-year timetable for implementation of the
Marketing Plan, with a detailed timetable and action items for Year One

5

�VI.

BUDGET

To be developed based upon priorities- this will include a detailed budget for Year One of the Marketing
Plan

VII.

CONCLUSION

The MCSC marketing plan outlined above is a comprehensive, multi-year program and successful
implementation relies on the active involvement of MCSC staff and commissioners. The marketing plan is
a multi-tiered approach focusing on the following action areas: research, marketing communications,
internal communications, legislature relations, nonprofit community relations, and media relations. As a
result of this plan, the MCSC will:
•

Have stronger relationships with Michigan legislators, state departments, media, and nonprofit
organizations.

•

Have staff members and commissioners who serve as ambassadors for MCSC internally and
externally.

•

Be viewed as an expert grantmaker and resource on effective volunteer programs and information.

•

More effectively assist its grantees with member recruitment and media and legislative relations.

•

Use consistent language and graphic designs in all brochures, newsletters, news releases,
presentations, etc. that clearly defines the mission, role, and operations of the MCSC.

The next steps in the development of the marketing plan are outlined below.
1.

Determine the priorities in each action area of the marketing plan (research, marketing
communications, internal communications, legislature relations, nonprofit community relations,
and media relations).

2.

Develop the marketing plan timeline. This will be a multi-year timetable for implementation, with
a detailed timetable and action items for the first year.

3.

Develop a detailed budget for the first year of the marketing plan.

4.

Develop an effective system for monitoring the results of the marketing plan based upon the
priorities.

The implementation of the marketing plan will happen concurently with the continued development of the
plan. Identified priorities in each action area of the plan (research, marketing communications, internal
communications, legislature relations, nonprofit community relations, and media relations) will be
implemented simultaneously.
(Note - Conclusion statement will be revised with the further development of the marketing plan.)

6

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[JaniCe Harvey - MCSC Outreach Committee
-------

From:
To:
Swain, AI
Date:
Subject:

Mary Grill
Aldridge Eason, Karen; Bensen, Kenneth; O'Day, Pat; Pardoe, Kari; Pickard, Vivian;
4/3/03 11 :12AM
MCSC Outreach Committee

Dear Outreach Committee,
The next meeting of the MCSC Outreach Committee is scheduled for Wednesday, April 23, 2003 at 11:00
a.m. This meeting is being held via conference call. To access the call, dial (888) 412-7888 and enter the
pass code 29950# when prompted.
The meeting agenda and other meeting materials are attached. The call will last approximately one hour.
Please let me know whether you are able to attend this meeting by responding to this email or by calling
me at (517) 335-7875.
Thanks.
Mary Grill
Director of Communication
Michigan Community Service Commission
1048 Pierpont, Suite 4
Lansing, Ml 48913
voice- 517.335.7875
fax- 517.241.3869
grillm@michigan.gov
www.michigan.gov/mcsc
The MCSC funds and supports programs that encourage all Michigan residents to volunteer

CC:

Amerson, Clarise; Caldwell, Kyle; Harvey, Janice

--~·----.,

Page 1 :

�OUTREACH COMMITTEE

Wednesday, April23, 2003
11:00 a.m.
This meeting will be held via conference call. To access the call, dial 888.412.7888 and enter
the pass code 29950# when prompted.

AGENDA
I. Welcome

II. Governor's Service Awards
a. Update on current nomination process
b. Continued recruitment

III. AmeriCorps Funding Issues

IV. Commissioner Site Visits to Programs

V. Other Business
a. Next meeting

Documents For Discussion - Attached
a. Background letter for AmeriCorps grantees regarding CNCS funding issues.
b. Handout- The Easiest Way to Contact Your Federal Legislators.

�STATE OF MICHIGAN

JENNIFER M. GRANHOLM, Governor

MICHIGAN COMMUNITY SERVICE COMMISSION
Chairperson
Russell G. Mawby

1048 Pierpont, Suite 4
Lansing, Michigan 48913
Telephone: 517.335.4295
FAX: 517.373.4977
www.michigan.gov/mcsc

Executive Director
Kyle Caldwell

MEMORANDUM

TO: Members and Friends of the Michigan Community Service Commission
FROM: Kyle Caldwell, Executive Director, Michigan Community Service Commission
DATE: March 18,2003
RE: Update on AmeriCorps Enrollment and Funding

The challenges:
1. The Omnibus Appropriations bill resulted in a 35.4% cut in funding to states for
AmeriCorps programs.
2. The unanticipated accounting shortfall in the Education Trust that resulted in the
AmeriCorps emollment freeze in November 2002.
3. The additional $64 million liability owed by the Trust due to an accounting error.
4. The proposed solutions to the above issues.
On February 20, 2003, the 2003 Omnibus Appropriations measure became law. The bill
included funding for formula and competitive grants to states for AmeriCorps programs for the
03-04 program year. Unfortunately, the Omnibus bill reduced state AmeriCorps program funds
from $193,492,000 to $125,000,000-a cut of35.4%. This is the most significant reduction
made in the entire 03-04 budget for CNCS and the largest ever for states.
The bill also included $100 million for the Education Award Trust to make up for the
accounting shortfall that precipitated the emollment freeze. As a result, the Corporation for
National and Community Service (CNCS) made the decision to lift the freeze on AmeriCorps
emollments. The freeze was lifted after an agreement between the Congressional Budget Office
(CBO), the Office ofManagement and Budget (OMB), and CNCS that the $100 million Trust
appropriation be used for future education awards and not be used to rectify the $64 million
owed by the Trust due to accounting errors.
In addition, the bill caps at 50,000 the number of individuals that can be emolled in
AmeriCorps.

�To help address these issues, on Tuesday, March 41h, President Bush sent a letter to Speaker
Hastert requesting that:
a. The $64 million liability owed by the Trust due to accounting errors be liquidated.
b. Congress give CNCS the power to transfer up to $50 million from programming to the
Educational Award Trust to cover the unanticipated shortfall.
c. CNCS have the ability to enroll more than 50,000 AmeriCorps members.
While the President's proposal is a good step forward, there are a myriad of issues left unsolved.
1. The proposal does not call for a restoration of program funding. The funding for state
programs is still cut 35.4%.
a. For Michigan, this could mean a cut of $2.1 million (of our current $6.2 million).
b. This could eliminate 246 ofMichigan's current 696 AmeriCorps members.
2. When next year's budget is presented (for the 04-05 programming year), any increase over
the current amount of$125 million will be seen as an increase in the budget. It will not be
seen as an attempt to restore funding to the originally expected level of $193 million.
3. The $50 million that can now be transferred from CNCS program funds into the Education
Trust, will result in even less funds available for AmeriCorps programs. Therefore, the
35.4% cut to states could be even larger.
a. A portion of the $50 million could be taken from the $125 million.
4. The $100 million allotted to the Trust is not adequate as it must cover approximately
20,000 members for the 02-03 program year (those that were impacted by the enrollment
freeze) and the proposed 50,000 members for the 03-04 program year.
a. $100 million is enough for 21,164 education awards for full-time members.
These issues are real challenges for communities as they rely more and more on national service
to fill in the social services gaps. The cuts to Michigan are hidden at the federal level, but are
very real at the community level as the Michigan's AmeriCorps portfolio will shrink
substantially.

�FY 2003 Omnibus Appropriations Passed
This chart represents a summary of the congressional appropriations as they relate to the
Corporation for National and Community Service. 1
All entries are in thousands of dollars
Item
Senior Corps
Foster Grandparents
Senior Companion
RSVP
National Demonstration

FY 2001 Enacted

FY2002
Enacted

FY 2003
Reguest

FY 2003
Enacted

98,868
40,395
48,884
400

106,700
44,395
54,884
400

106,700
46,563
58,884
400

111,500
46,600
58,900
400

National Service Trust

69,846

0

57,000

100,000

AmeriCorps Grants
AFormula and Competitive Grants
National Directs

185,591
47,000

193,492
47,000

324,201
71,000

125,000
50,000

AmeriCorps *VISTA
Innovation, Demonstration, and
Assistance Activities

83,074

85,287

94,287

94,300

28,437

28,488

35,500

35,500

Evaluation

4,989

5,000

5,000

3,000

NCCC

20,954

25,000

35,000

25,000

Learn and Serve: K-12 and Higher
Education

42,905

43,000

43,000

43,000

Corp. for Natl. &amp; Comm. Serv.
State Service Commissions
Total Program Administration

19,358
11,574
30,932

19,400
11,600
31,000

*
*
35,075

20,500
12,000
32,500

Points of Light Foundation
America's Promise
Comm. In Schools, Parent as
Teacher, Youth Life

9,978
7,483

10,000
7,500

10,000
7,500

10,000
5,000

11,475

11,500

0

0

TOTAL

731,211

693,646

930,110

740,700

*Final breakdown of figures for these programs not available at time of publication. Aggregate totals are accurate.
AFormula and Competitive funds are the only AmeriCorps funds granted to local nonprofits through governorappointed state service commissions.

1

The funding for the Corporation for National and Community Service and its programs are split across the VAIHUD and the
Labor/HHS/ED appropriations. All AmeriCorps programs, with the exception of AmeriCorps*VISTA, are included in the VA/HUD
appropriations.

�WHO ARE YOUR ELECTED OFFICIALS AT THE FEDERAL LEVEL AND
WHAT IS THE EASIEST WAY TO WRITE TO THEM?
You can identify and write to your elected officials from one web site www.congress.org.
Here's how:
To find your elected officials
• Go to www.congress.org.
• The first article on the home page is titled "Write Elected Officials." Enter your zip code
into the box and click "GO".
• For example, my zip code is 48418.
o The following elected officials are immediately identified when I enter my zip
code: President Bush, Senator Levin, Senator Stabenow.
o But my Representative could not be identified because my zip code is split
between two different Representatives.
o So, I must either enter my zip code +4, or scroll down and enter my address.
o Since I don't know my +4 zip code, I enter my address.
o Representative Rogers is identified.
• I now know my U.S. Senators and Representative.
To write to your elected officials from www.congress.org
• Follow the steps above to identify your elected officials.
• Click on "e-mail" under the photo of your elected official.
• You are given a menu of several pre-written letters. Look down the list to the last choice
that says "Compose Your Own Letter."
• Click on the circle next to "Compose Your Own Letter."
• Click "Next Step."
• Enter the subject of your letter, the content of your letter, and your contact information.
Here you are also given the option to receive a copy of the email and to have your
message posted on the www.congress.org web site.
• Once the information is complete, click "Next Step."
• We suggest you send the message via email. If you choose this method, click on the
circle next to "E-mail". You will then click on "Send Message." You are done!
• If you choose to mail your letter, remember that because of security reasons mail can take
up to a month or more to reach your elected official in Washington, DC.
o If you choose to print and mail your message, click on the circle next to "Print."
Following a security screen (I usually click "Yes"), you will select the style and
format for your letter.
o Click "Print Letter." You will now choose whether you want to "Save" or
"Open" the letter. (I usually click "Open.")
o Then you will select the computer program you want to use. In most cases, you
will scroll down and select "Microsoft Word for Windows" and click "OK."
o Your letter will open and will include the address of the elected official.
o Print and mail your letter.

�</text>
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,_1

Mary Grill
From:
Bensen, Kenneth; Eason, Karen Aldridge; O'Day, Pat; Pardoe, Kari; Pardoe, Kari;
To:
Pickard, Vivian; Swain, AI
7/28/03 2:38PM
Date:
MCSC Outreach Committee
Subject:
Dear MCSC Outreach Committee:
The next meeting of the MCSC Outreach Committee is Wednesday, August 6th, at 11:00 a.m. via
conference. You can access the call by dialing (888) 412-7888 and entering the pass code 29950# when
prompted.
Attached you will find the meeting agenda. Also attached is the draft of the Mentor Michigan work plan.
As you will recall, Mentor Michigan is the program championed by First Gentleman Mulhern and managed
by the MCSC. At our meeting we will be reviewing the work plan and discussing mission, vision, etc.
If you have questions or need additional information, please feel free to contact me. Thanks.
Mary Grill
Director of Communication
Michigan Community Service Commission
1048 Pierpont, Suite 4
Lansing, Ml 48913
voice- 517.335.7875
fax- 517.241.3869
grillm@michigan.gov
www.michigan.gov/mcsc
The MCSC funds and supports programs that encourage all Michigan residents to volunteer

CC:

Amerson, Clarise; Caldwell, Kyle; Harvey, Janice; Kaiser, Paula

�OUTREACH COMMITTEE

Wednesday, August 6, 2003
11:00 a.m.
This meeting will be held via conference call. To access the call, dial (888) 412-7888 and enter
the pass code 29950# when prompted.

AGENDA
I. Welcome

II. AmeriCorps Funding

III. Mentor Michigan
a. Workplan
b. Mission, vision, etc.

IV. Governor's Service Awards

V. Other Business
a. Next meeting- November 5, 2003 at 11:00 a.m.

Documents For Discussion - Attached
a. Mentor Michigan - draft work plan. Additional Mentor Michigan information will be
emailed on Monday August 4th.

�Mentor Michigan Work Plan
Goal: To recruit "10,000" mentors in Michigan by 12/31/06

Recruitment and Referral
1. Toll-free number for individuals to call and get mentoring information and
make inquiries.
a. Host a meeting of the volunteer centers to educate them on Mentor
Michigan and get them on board for their local role. (08/21103)
b. Work with Volunteer Centers ofMichigan to clean up the 1-800-volunteer
number and related database to ensure that every residential (not P.O Box,
etc.) zip code in Michigan is covered. (09/30/03)
c. Work with local Volunteer Centers to both identify and catalogue all local
mentoring programs. (09/30/03)
d. We will develop a universal template that they can use to survey the local
programs. It will be the same tool that is used by interns as well.
e. Specifically identify programs in the 17 target schools. (08/31103)

2. Launch Mentor Michigan website for individuals and organizations to get
mentoring information and make inquiries. (There is a web presence already
launched through the First Gentleman site at Michigan.gov. We will be
creating a specific domain for MM such as MentorMichigan.org. (New site
launched by 09/30/03)
a. Develop database of organizations and types of mentoring opportunities
by county or smallest geographic region to be determined later. (Database
portion will not be finalized until12/31103)
3. Other Items to Pursue
a. Assisting organizations with background checks and screenings (National
Mento ring Partnership is exploring this on a national level.)
b. Developing and adopting quality standards (see Training and Technical
Assistance)
Public Relations

1. Develop an easily identified brand for Mentor Michigan. (09/30/03)
a. Logo
b. Slogan
c. Mission/vision statement
2. Dissemination of the "Brand" (Specific activities and dates to be
determined. Some activities, such as the brochure, will need to be developed
prior to the mentoring summits.)
a. Publications
1.
Brochure(s) (A small run of a leave behind piece by 9/1103)
Mentor Michigan Work Plan -DRAFT
July 28, 2003

1

�b.
c.
d.
e.
f.
g.
h.
1.

PSA
Print ads (newspapers)
Posters
Promotional items
Editorials
Check stub imprints
Presentations and public appearances
Weekly spots in the local news

3. Events
a. Recognition programs
b. National Days
1.
National Mentoring Month- January 2004
We will use January/National Mentoring Month for a major
recruitment blitz. All efforts/events will be focused around
recruiting individuals to serve as mentors. (Communication Intern
Victoria Araj is working on some specific things that can occur.)
11.
Mentor Michigan Summits
Five regional summits will be held to market the Mentor Michigan
mission/vision, help build the capacity of local mentoring programs,
and seek input from programs on how we can support their work in
order to recruit 10,000 new mentors. Summits will be held in
October/November 2003 in Western Wayne County (10/25/03)
Central Michigan (11/6/03 in Saginaw- target audience Saginaw,
Bay City, Midland, Lansing), Detroit, West Michigan, and the Upper
Peninsula. Local organizations will co-host the summit with the
MCSC and First Gentleman. The summits will target participants
from local mentoring programs and will be used to (PK will propose
dates and local partners for the remaining summits.)
4. Partnerships
a. Corporate (Summer 2004)
1.
Employee awareness and incentives
11.
Customer awareness and incentives
b. Prominent Leaders (Fall2004)
1.
Local mentoring ambassadors
Training &amp; Technical Assistance

1. Convey Mentor Michigan mission, vision, values, and goals at the Regional
Summits (October/November 2003)
2. Establish and adopt the Michigan Mentoring Standards of Best Practice.
(Input given during the Summits. Draft available after the Summits.)

Mentor Michigan Work Plan -DRAFT
July 28, 2003

2

�3. Gain National Mentor Partnership state certification (September 30, 2003)
4. Develop a communication tool to share best practices (research findings, tips
for better mentoring, etc.). (December 31, 2003)
5. Facilitate regular training and technical assistance meetings based on needs
identified in summits. (Specific dates to be determined)
a. Statewide meeting (Develop an annual mentoring conference; in 2004 it
will be in conjunction with the Volunteerism SuperConference in May)
b. Regional meetings
c. Local meetings

Data Collection and Tracking
1. Determine method for assessing a baseline of current mentoring activities in
Michigan. The National Mentoring Partnership has a web-based tool that will
allow us to get this done. (9/30/2003)
2. Develop a tracking system to report the number of new mentors recruited on
an ongoing basis (12/31/2003)
3. Measure trends in mentoring programs/organizations

Public Policy I Advocacy
1. Explore the options for free state-provided background checks of mentors
2. Identify existing state resources (internal state government survey).
a. Survey the Children Action Network. (09/30/03)
3. Other issues to be determined by feedback from the Regional Summits
a. State employee leave options (?)
b. Cabinet staff mentoring directives (?)

Leadership/Champions
1. Develop a statewide governor-appointed advisory group of 12-15 people to

help lead Mentor Michigan. The group would serve in an advisory capacity to
the MCSC board and would meet a few times a year.
a. The first meeting would occur in September 2003 at which vision and
mission would be adopted. Rather than meeting quarterly committee

Mentor Michigan Work Plan -DRAFT
July 28, 2003

3

�members will be engaged in ongoing activities in their area of expertise.
(9/30/03)
b. Targeted committee members would be key leaders who can open doors,
raise the profile, and give advice or resources (i.e. corporate CEO's,
foundation leaders, elected officials, etc)
Sector Approaches {Target Markets)
1. Education institutions
a. K-12 schools
1.
Children's Action Network (high priority) (August/September 2003)
1. Connect to No Child Left Behind
n.
All other education institutions
1. Identify specific school-based mentoring models
b. Higher Education
2. Faith-based organizations (Greg Roberts)
3. Nonprofit organizations
4. Juvenile justice system
a. Utilize knowledge from the VIP program and other current Mentor
Michigan partners
5. Corporations
a. Leave time for staff
b. Adopting schools
6. State government (internal)
7. National Service
a. AmeriCorps/AmeriCorps*VISTA
b. Learn and Serve
c. Senior Corps
d. Citizen Corps

Mentor Michigan Work Plan -DRAFT
July 28, 2003

4

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Janice Harvey- MCSC Outreach

From:
To:
Date:
Subject:

CoCT1mitte~----

Mary Grill
Outreach Committee
8/4/03 4:50PM
MCSC Outreach Committee

Dear Outreach Committee Members,
As mentioned in the Outreach Committee meeting announcement, attached you will find the following
additional materials for our 8/6 meeting:
1) Mentor Michigan draft mission, vision, etc.
2) Mentor Michigan sample logos
Both items are Word documents. If you have trouble opening the logos, let me know and I will fax the
information to you. The logo file is 156K and contains nine sample logos.
AI and Ken, we will miss you at the meeting. Feel free to offer feedback prior to or after the meeting.
Thanks.

Mary Grill
Director of Communication
Michigan Community Service Commission
1048 Pierpont, Suite 4
Lansing, Ml 48913
voice- 517.335.7875
fax- 517.241.3869
grillm@michigan.gov
www.michigan.gov/mcsc
The MCSC funds and supports programs that encourage all Michigan residents to volunteer

�MENTOR MICHIGAN
Mission Statements
Version #1
Mentor Michigan unleashes the amazing potential of all youth by supporting mentoring of
children by caring adults.
Version #2
Mentor Michigan enhances the state's future by ensuring that every child is mentored by a
caring, committed role model so that youth become positive, productive, responsible citizens.

How Mentor Michigan Achieves Its Mission

1. Recruit talented and committed adults and connect them with mentoring programs, so
that 10,000 youth are mentored
2. Provide training and support for mentoring programs
3. Develop and enhance partnerships with businesses, faith-based and nonprofit
organizations, education institutions, and government
4. Collect and track data around mentoring activities in Michigan
5. Advocate for issues that promote and support mentoring in Michigan
6. Develop champions to promote and support mentoring throughout the state
7. Increase public awareness about mentoring issues, opportunities, and the positive
outcomes associated with it
8. Increase resources to support the development and sustainability ofmentoring programs
9. Create a comprehensive statewide network and database ofmentoring programs

Vision Statement

Since every adult feels responsible for the future of all Michigan children, every child is
supported and cared for. Communities in Michigan thrive because young people grow into
productive, competent, caring adults who help the next generation do the same.

Tag Line (Slogan)

Mentor Michigan ... unleashing the amazing potential of youth

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~Michigan

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                    <text>Page 1 of 1

MARY ESTRADA- MCSC
From:
To:
Subject:

MARY ESTRADA
I:lubbersd@gvsu.edu
MCSC

Kyle asked that I email you and see when you would have about an Y, hour to talk with Kyle via conference call about MCSC public relations and marketing.
Please let me know when you are available. Thanks

about: blank

04/11/2001

�Page 1 of 1

MARY ESTRADA- MCSC
From:
To:
Subject:

MARY ESTRADA
Johnson, Dorothy
MCSC

Dottie:
How are you? I sure miss see and talking to you. How's the family? How's business?

Kyle asked that I email you and see when you would have about an Y, hour to talk with Kyle via conference call about MCSC public relations and marketing.
Please let me know when you are available. Thanks

about:blank

04/1112001

�Page 1 of 1

MARY ESTRADA- MCSC
MARY ESTRADA
From:
Graham, Bonnie
To:
Subject: MCSC
Hi Bonnie:
How are you?
Kyle asked that I email you and see when you would have about an Yz hour to talk with Kyle via conference call about MCSC public relations and marketing.
Please let me know when you are available. Thanks

about:b1ank

04/11/2001

�Page 1 of 1

MARY ESTRADA - Conf. Calls
From:

MARY ESTRADA

To:

Caldwell, Kyle; Pickard, Vivian; Pruitt, Terry; Ryan 0' Day, Patricia

Subject:

Conf. Calls

Kyle has asked me to set up three conference calls between now and September with the members of the
Public Relations and Marketing Subcommittee which include (Terry Pruitt, Vivian Pickard and Pat
O'Day). Agenda's will follow later.

ce Call

Please email me all the dates and times that you are available. If you have any questions or concerns, please call me at
(517)373-4998 or email me at estradam@state.mi.us
thanks
Mary Estrada

about: blank

03/0112001

�Page 1 of 1

MARY ESTRADA- conference call times
From:
To:
Date:
Subject:

poday &lt;poday@mail.portup.com&gt;
mary estrada &lt;estradam@state.mi.us&gt;
03/07/2001 10:03 AM
conference call times

mary .. .i have marked my preferences on your list of dates and times
(ranging from 1/best on downward, and the hardest times [for me] as very
difficult)
hope this helps
we have a lovely sunshiny, blue sky, white snow day .. .it is great to
look at, since i have to be inside almost all day
let me know how this works with other folks
talk with you soon

April Conference Call
April 9 at 9AM 2
April II at 9AM 3
April 13 at 9AM I
April 16 at 9AM very difficult
"
"
Apri119 at 9AM
June Conference Call
June I at 9AM 4
June 6 at 9AM 3
June 7 at 9AM 2
June II at 9AM I
June 18 at 9AM very difficult
August Conference Call
August 2 at 9AM 5
August 3 at 9Am 4
August 8 at 9AM 3
August 9 at 9AM 2
August 13 at 9AM I

file://C:\WINDOWS\TEMP\GW}00001.HTM

03/08/2001

�\

Page 1 of 1

MARY ESTRADA - Conference calls, Legislative Outreach Committee
From:
To:
Date:
Subject:
CC:

&lt;clarice.amerson@gm.com&gt;
&lt;ESTRADAM@state.rni.us&gt;
03/06/2001 11 :44 AM
Conference calls, Legislative Outreach Committee
&lt;vivian.pickard@gm.com&gt;

There has already been a change. Please change Vivian Pickard's availability
for these conference calls per the following:

April 9 at 9AM
April9 at II AM

Vivian Pickard
Not Available
Not Available

Thank you.

file://C:\WINDOWS\TEMP\GW}00001.HTM

03/06/2001

�Page 1 of2

MARY ESTRADA- Conf. Calls
From:
To:
Date:
Subject:
CC:

&lt;clarice.amerson@gm.com&gt;
&lt;ESTRADAM@state.mi.us&gt;
03/06/2001 11:36 AM
Conf. Calls
&lt;yivia11.pickard@gm.com&gt;

Below are the responses for Vivian Pickard's availability for the three
conference calls to be set up with Kyle and the Public Relations and Marketing
Subcommittee.
----------------------Forwarded by Vivian Pickard/US/GM/GMC on 03/05/2001 03:24
PM --------------------------To: t.pruitt@dowcoming.com, Vivian Pickard/US/GM/GMC@GM,
poday@mail.portup.com, "Kyle Caldwell" &lt;CaldwellK1@state.mi.us&gt;
cc:
Subject: Conf. Calls

Kyle has asked me to set up three conference calls between now and September
with the members of the Public Relations and Marketing Subcommittee which
include (Terry Pruitt, Vivian Pickard and Pat O'Day). Agenda's will follow
later.
Therefore, I am suggesting several dates and times and would like your
availability.
Vivian Pickard
April Conference Call
April 9 at 9AM
Available
April11 at 9AM
Available
April13 at 9AM
Available
April16 at 9AM
Available
April19 at 9AM
Available
June Conference Call
June 1 at 9AM
June 6 at 9AM
June 7 at 9AM
June 11 at 9AM
June 18 at 9AM
August Conference Call
August 2 at 9AM
August 3 at 9Am

Available
Available
Available
Available
Available

Not Available
Not Available

file://C:\WINDOWS\TEMP\GW}OOOOl.HTM

03/06/2001

�!

Page 2 of2

August 8 at 9AM
August 9 at 9AM
August 13 at 9AM

Available
Available
Available

Please email me all the dates and times that you are available. If you have any
questions or concerns, please call me at (517)373-4998 or email me at
estradam@state.mi. us
thanks
Mary Estrada

file://C:\WINDOWS\TEMP\GW}OOOOl.HTM

03/06/2001

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                    <text>JOHN ENGLER, Governor

MICHIGAN COMMUNITY SERVICE COMMISSION
111
George W. Romney
Lansing,
Telephone:
FAX:

Chairperson
Russell G. Mawby
Executive Director
Kyle Caldwell

S. Capitol Ave.
Bldg., 4th Floor
Michigan 48913
(517) 335-4295
(517) 373-4977

February 22, 2001

Mr. Terry Pruitt
1469 Allendale Drive
Saginaw, Michigan 48603
Dear Mr. Pruitt:
I am writing to thank you for agreeing to serve on the Public Relations &amp; Marketing committee. These
are dynamic times for the nonprofit sector nationally and for Michigan's volunteer community
specifically. President Bush recently embraced national service as part of his work to channel federal
support more directly to faith-based institutions by appointing Steven Goldsmith to the board of the
Corporation for National Service. Michigan is embarking on a $20 million dollar campaign to endow
support for statewide volunteer infrastructure. Our work in these areas can have a profound effect on how
the future of national and community service is supported and developed in Michigan. This is why it is
imperative for us to hone our communication and outreach strategies.
Joining you on the Public Relations &amp; Marketing committee will be Commissioners Pickard and O'Day
and you will meet every other month until September of2001 or until such time as the work of the
committee is completed. I have asked Commissioner Pickard to chair this subcommittee. The specific
charge of the committee is detailed in the attached document. The committee will report its findings and
recommendations to the full membership of the MCSC at our September meeting/retreat at Brooke Lodge
in Augusta, Michigan.
Thank you again for your leadership and continued support of Michigan's volunteers. I look forward to
hearing of the committee's progress.
Sincerely,

Enclosure

\

P'RI .. TFOQN
l'tEC~CtlD

PAPE"

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Public Relations &amp; Marketing Subcommittee Meeting
Aprilll, 2001
(Conference Call)
--DRAFT-

Agenda
I. Review Subcommittee Charge
Public Relations &amp; Marketing
Members: Commissioners O'Day (Chair), Pickard and Pruitt
The Public Relations &amp; Marketing Subcommittee is an ad hoc subcommittee of
the Communication &amp; Outreach Committee, a standing committee of the MCSC,
that will work to address the public relations and marketing needs of the MCSC
and its grantees. Specifically, the subcommittee would:
1. Identify MCSC stakeholders and their interests.
2. Determine the best way to communicate the work and
accomplishments of the MCSC and it's grantees to the general public
and other target populations.
3. Recommend strategies for addressing the MCSC communication
needs.
4. Identify and invite potential partners/collaborators.
5. Provide an action plan to the full commission at their September lOll, 2001 meeting.
The subcommittee may terminate by September of2001.
II. Identify Key Outcomes
•
•
•
•

Types of Relationships to be Cultivated
Messages to be Conveyed (Who are we and what's the best way to tell our
story?)
Cycle of Activities to Support/Ensure Outcomes
MCSC Action Plan

III. Define Action Plan Process
•
•
•
•
•

Needs Assessment
Data Analysis
Strategic Planning
Implementation
Review

�....

·" Public Relations &amp; Marketing Subcommittee Meeting

April 11, 2001

IV. Outline Primary Strategies for Implementation
•
•
•
•

Where can we go to get help?
Who should we involve as partners?
What level and type of resources will we need?
How can we broker the resources?

V. Develop Preliminary Timeline
•

Action Plan Presented to the MCSC Membership September, 2001

VI. Determine Next Steps
•
•
•
•

Next Meeting
Follow Up Activities
Staff Assignments
Commissioner Assignments

Page 2 of2

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                    <text>Page 1 of 1

MARY ESTRADA - PR and Marketing Committee Conf. Call
From:

MARY ESTRADA

To:

"t.pruitt@dowcorning.com".gwia.SOM; Caldwell, Kyle; Pardoe, Kari; Pickard, Vivian; Ryan
O'Day, Patricia
PR and Marketing Committee Conf. Call

Subject:

Hello everyone!
The next PR and Marketing Committee Conf. Call is August 8th at 9:00 A.M.
Commissioner Kari Pardoe has joined the group and will be on that call also.
Kyle Caldwell will initiate the call so everyone else will dial: 1-888-412-7888 and then put in the participant
code of 29950#.
If you have any questions or cannot be on the call, please call me at (517)373-4998. Thanks!

about:b1ank

07/10/2001

�Page 1 of 1

MARY ESTRADA - Public Relations &amp; Marketing Committee
From:

MARY ESTRADA

To:

"t.pruitt@dowcorning.com".gwia.SOM; Pickard, Vivian; Ryan O'Day, Patricia

Subject:

Public Relations &amp; Marketing Committee

CC:

Kyle Caldwell

The mtg. dates for the Public Relations &amp; Marketing Committee are as follows:
April 11th at 9AM
June 1st at 9AM
August 8th at 9AM
Pat Ryan O'Day is the chair and will diall-888-412-7888 and then put in the chair code
of 299507985#
Vivian Pickard, Terry Pruitt and Kyle Caldwell will diall-888-412-7888 and then put in
the participant code of 29950#
These are numbers that will be used for all three of the conference calls.
If you have any questions, please call me at (517)373-4998 and thank you for your
continued support of MCSC.

about: blank

04/09/2001

�Page 1 of 1

MARY ESTRADA - Public Relations Committee
From:

MARY ESTRADA

To:

Caldwell, Kyle; Pickard , Vivian; Pruitt , Terry; Ryan 0' Day , Patricia

Subject:

Publ ic Relations Committee

Here are the dates and t imes for the next three Publ ic relat ions Committee conference calls.
April 11th at 9AM
June 1st at 9AM
August 8th at 9AM
As time gets closer I wil l email you the phone number to call to connect to the conference call.
thanks and any questions , call me or ema il me.

ZCfi507CJB~#

about: blank

03/12/200 1

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Public Relations and Marketing Committee
Conference Call - August 8, 2001
9:00a.m.
Participants: Kyle Caldwell, Mary Estrada, Mary Grill, Pat O'Day, Kari
Pardoe, Vivian Pickard and Terry Pruitt
Kyle Caldwell: Diall-888-412-7888 and code is: 299507985#
Pat O'Day, Kari Pardoe, Vivian Pickard and Terry Pruitt: Diall-888-4127888 and your code is: 29950#

AGENDA
I.

Introductions

II.

Update on conference call with United Way Community Services

III. Marketing goals at the Commissioner Retreat
IV.

Marketing plan development
Professional coaching

V.

MCSC 10th Anniversary Celebration

VI.

Other Business
Joel Orosz
Future direction of committee

Next Meeting- No meeting scheduled at this time.

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De_ce_m_b_er_5_t_h_M_e_e_ti_ng=---------~~~-·====~~~~~~=====--------··--·~~~-=--·--~~-=-=-==P=a=g=e=1=1

From:
To:
Date:
Subject:

Mary Grill
O'Day, Pat
11/28/01 12:20PM
December 5th Meeting

Hi Pat,
Just touching base regarding the upcoming meeting of the MCSC Marketing and Public Relations
Committee. We're still waiting to hear from most of the committee members as to whether they can
attend or not, so I'll keep you posted. Attached is the draft agenda. Feel free to edit as needed and return
to me. Thanks.
Mary Grill
Director of Outreach &amp; Fund Development
Michigan Community Service Commission
voice- 517/335-7875
fax- 517/241-3869
grillm@state.mi.us
CC:

Caldwell, Kyle

�MARKETING AND PUBLIC RELATIONS COMMITTEE
December 5, 2001 -10:30-11:00 a.m.
Meeting Via Conference Call

Conference Call Information: To access the call, please dial 888.412.7888. When
prompted, enter the following passcode: 29950#.
Committee Members: Pat O'Day, Chair, Kari Pardoe, Terry Pruitt, and Vivian Pickard
Staff/Consultants: Kyle Caldwell, Mary Grill, Nancy Ray, and Sandra Xenakis

Agenda
Welcome/Introductions

Mary Grill

Rx Coaching Overview

Sandra Xenakis

Marketing Plan Progress to Date

Mary Grill

Upcoming Events:
101h Anniversary Celebration
Governor's Service Awards

Mary Grill

Future Direction

Pat O'Day

Other Issues

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                    <text>I MARY ESTRADA- MCSCMarketing &amp; PR Committee

From:
To:
Date:
Subject:

Mary Grill
Marketing Committee
11/21/01 12:54PM
MCSC Marketing &amp; PR Committee

Autumn Greetings,
The MCSC has begun its work with the marketing/pr coaches, RX Coaching; two meetings have been
held so far. Weekly meetings are scheduled through mid-February. We feel it is important to keep the
Marketing &amp; PR Committee engaged in and informed of progress.
With this in mind, the next meeting of the Marketing &amp; PR Committee be held via conference call on
Wednesday, December 5th from 10:30- 11:00 a.m. The purpose of this meeting is to meet the coaches,
get updated on progress to date, and engage in a discussion about the direction of the MCSC marketing
plan. Please let Mary Grill know (by responding to this email or calling her at 517.335.7875) whether you
1
will be able to attend this meeting.
Also attached is a draft survey that will be sent to all Commissioners in order to gather their insights
regarding the MCSC marketing plan. It will be distributed via email to all Commissioners on November
30. If you have input or suggestions regarding the survey questions, layout, etc., please contact Mary Grill
no later than Thursday, November 29.
Thanks so much for your involvement. Have a Happy Thanksgiving. Pat O'Day and Mary Grill

Page 1j

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~~RY ES::-RADA- MCSC Marketing S~rvey

From:
Mary Grill
To:
Aldridge Eason, Karen; Barfield, John; Begg, Victor; Brennan, Nonie; Collier, Rob;
Johnson, Camille; Kwak, Chris; Lenz, Nancy; Lubbers, Don; Mawby, Russ; Neelis, Randy; Newport,
Donald; O'Day, Pat; Pardoe, Kari; Pickard, Vivian; Pruitt, Terry; Smith, Meg; Swain, AI; Watkins, Tom;
Weinstock, Ethan; Wesaw, Matt; West, Ray; Williams, Geneva
Date:
11/30/01 5:27PM
Subject:
MCSC Marketing Survey

Winter Greetings!
The work on the MCSC marketing plan has begun and we're looking for your input. Please take a few
minutes to complete the attached marketing survey. It's only a few quick questions so if you have the
time, now is a great time to fill it out.
The survey may be completed electronically and emailed back to Sandra Xenakis at
xenakis1 @earthlink.net or printed, filled out by hand, and faxed to Sandra at 425/969-7877. Please
complete and return the survey no later than Decembr 7th at 5 p.m.
The survey will be compiled by our marketing coaches, so your responses will be totally anonymous. If
you have any questions, feel free to contact Sandra at 734/4 75-0193. Thanks for your help!
Mary Grill
Director of Outreach &amp; Fund Development
Michigan Community Service Commission
voice- 517/335-7875
fax- 517/241-3869
grillm@state.mi.us
CC:

Caldwell, Kyle; ESTRADA, MARY; Harvey, Janice; Mervenne, Anne

Page 1

I

�MCSC COMMISSIONERS
MARKETING AND PUBLIC RELATIONS SURVEY

We have begun our work with the marketing coaches, Rx Coaching, to develop the MCSC marketing plan.
Over the next several weeks we will be gathering information, picking brains, and seeking advice from a
variety of sources to assist us with this process. Here is an opportunity for you to participate. The purpose
of this survey is to gather information that you have from your work with the MCSC and/or other
organizations to provide framework and context for the development of the MCSC marketing plan. The
survey will be totally anonymous, so please feel free to be brutally honest. Answers will be compiled from
your responses and delivered in aggregate by our coaches; no individuals will be identified. If you have
questions, you may contact Sandra Xenakis of Rx Coaching at 734/475-0193, or xenakis1@earthlink.net.
Please email the completed survey to Sandra, OR print a hard copy, fill it out and fax it to Sandra at
425/969-7877 by December ih at 5 p.m. You will receive a report on the results of this survey no later
than December 20th. Thanks for your help!

Please note: In this survey, the term "marketing" refers to all the activities MCSC does to get the word out
about our programs, services and identity. Marketing includes: internal communications, public relations,
special events, advertising, etc.
1.

a) On a scale of 1 to 5 (llow, 5 high) please rate the overall effectiveness ofMCSC's current
marketing efforts:
Circle one: 1
2
3
4
5
b) Why did you give that rating? Please explain:

2.

What are the top three issues the MCSC marketing plan should address?
a)

b)

c)

�3.

What are the specific marketing challenges the MCSC faces? You can give up to three examples:
a)

b)

c)

4.

a) On a scale of 1 to 5 (llow, 5 high), please rate your level of satisfaction with feedback on the results
ofMCSC's marketing activities.
Circle one:

2

3

4

5

b) Why did you give that rating?

5.

In your opinion, what role should Commissioners play in marketing the MCSC? Please describe:

6.

Are there talents, staff/partners, resources or other assets you posses that the MCSC could utilize in
this process? If so, what are they and how should staff approach you in order to tap those assets?

7.

Is there anything else you'd like to say about the MCSC's marketing activities?
Comments:

�Please tell us about yourself:

Is your organization a:
a) business _ _ b) nonprofit organization _ _

c) government agency _ _

d) other? ___ Please describe _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ __

How long have you been an MCSC Commissioner?
b) 1-3 years __
a) less than 1 year __

c) more than 3 years __

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                    <text>I MARY ESTRXDA - Hi Mary,
From:
To:
Date:
Subject:

Page 1

Mary Grill
ESTRADA, MARY
11/30/01 5:00PM
Hi Mary,

Hi Mary,
Thought you'd like to have the final agenda and committee report for the 12/5/01 Marketing Committee
Meeting . Below is the email I faxed to all committee members (with the attachments) . I also sent it to Kari
with a different message since she won't be on the call.

Here is the info that went to everyone:
Attached is the agenda for our December 5th meeting of the MCSC Marketing Committee . Also attached
is the Marketing and Public Relations Update for your information. The call will begin at 10:30 a.m. and
conclude at approximately 11:00 a.m. To access the call , dial888.412 .7888 . The passcode is 29950#.
Looking forward to talking with you on the 5th . Thanks .

�MARKETING AND PUBLIC RELATIONS COMMITTEE
December 5, 2001-10:30-11:00 a.m.
Meeting Via Conference Call

Conference Call Information: To access the call, please dial 888.412.7888. When
prompted, enter the following passcode: 29950#.
Committee Members: Pat O'Day, Chair, Kari Pardoe*, Terry Pruitt, and Vivian Pickard
Staff/Consultants: Kyle Caldwell, Mary Grill, Nancy Ray*, and Sandra Xenakis
*Unable to attend meeting

Agenda
Welcome/Introductions

Mary Grill

Rx Coaching Overview

Sandra Xenakis

Marketing and Public Relations Update
Marketing Plan Development

Mary Grill

Upcoming Events:
1oth Anniversary Celebration
Governor's Service Awards

Future Direction

Other Issues

Mary Grill

Pat O'Day

�MEMORDANDUM

TO:

Members of the MCSC Marketing and Public Relations Committee

FROM: Pat O'Day, Chair, MCSC Marketing and Public Relations Committee
Mary Grill, Director of Outreach &amp; Fund Development
RE:

Marketing and Public Relations Update

DATE:

November 30, 2001

Marketing Plan Development
Work with Rx Coaching to develop the MCSC Marketing Plan began on November 7, 2001 and
will continue until February 7, 2002. At that time, the MCSC will have a draft of the Marketing
Plan and will determine whether to continue contracting with Rx Coaching to fine tune and assist
with the implementation of the plan.

Mary Grill meets weekly with two coaches-Sandra Xenakis is a marketing expert and Nancy
Ray is a strategic planning specialist. Together Sandra and Nancy are working to ensure that the
MCSC Marketing Plan is effective and in line with the MCSC vision, mission, and
organizational priorities.
The first step in developing the marketing plan was creating a work statement from the current
mission statement to more accurately articulate the work of the MCSC. This statement will be
utilized to ensure that the MCSC marketing plan stays focused. This statement is not shared with
the general public to describe the MCSC, rather it is used internally by the MCSC to ensure that
all activities, including the marketing plan, are on track with the organization's stated purpose.
The work statement is:

The mission of the MCSC is to increase the capacity ofMichigan 's
volunteer sector by conducting research and evaluation, sharing
information, acknowledging success and effectiveness, securing funds,

�granting funds, cultivating potential applicants, selecting high-quality
grantees, training grantees, and overseeing and monitoring grantee
results for volunteer-focused organizations, agencies, and strategic
alliances so that Michigan citizens engage in service and volunteerism to
meet community needs.
The second step was defining organizational priorities. These priorities will be used to define the
objectives of the marketing plan. The following organizational priorities have been identified:

1) Support (fund) innovative volunteer programs that meet local needs.
2) Share lessons learned from what we fund and how we support volunteer
programs.
3) Promote service and volunteerism by recognizing and celebrating
exemplary volunteers and volunteer programs.
4) Secure needed funding in order to grant funds and operate the MCSC.
5) Support, train, and engage staff and volunteers so that they may carry
out the work of the MCSC.
101h Anniversag Celebration
The MCSC's lOt Anniversary Celebration has been rescheduled for Tuesday, February 12,
2002. The event will follow the same format as originally determined and will provide an
opportunity for the MCSC to thank Michigan's legislators for past support and encourage their
ongoing support. Save-the-date post cards are being created and will be distributed to the
legislators, commissioners, and other friends of the MCSC in late December. The event program
is as follows:
•

•

•

Open house: 8:00a.m.- 2:00p.m. in the State Capitol1 st Floor Rotunda. This event
will give legislators the opportunity gain insight into the work of the MCSC and its
programs. Select MCSC grantees (representing the depth and breadth of the MCSC
programs) will set up displays in the Rotunda and adjoining hallways. Grantees and staff
will be available throughout the day to talk with legislators and other event attendees.
Media Event and Presentation: 11 :45 a.m. in the State Capitol1 st Floor Rotunda. This
event will include brief remarks by Mrs. Engler, Dr. Mawby, and others; it will also
include the presentation of a Governor's Proclamation to Dr. Mawby on behalf of the
MCSC.
Private meeting with Mrs. Engler, commissioners, and key legislators: 11 :00 a.m. in a
4th Floor Meeting Room in the Capitol. This event will provide an opportunity for
commissioners, including Mrs. Engler, to discuss the work ofthe MCSC with key
legislators, to thank them for their past support, and to ask them for their ongoing support
and involvement.

The key time for commissioner participation is 11 :00 a.m. - 1:00 p.m. although commissioners
are welcome to participate in activities throughout the day.

�Governor's Service Awards
The 9th Annual Governor's Service Awards (GSA) reception and dinner are being held on
Monday, April29, 2002 at the Lansing Center in Lansing. Nomination forms are currently
available and are due back to the MCSC by Thursday, February 8, 2002. All commissioners are
invited to serve as peer reviewer to select the five finalists and winner in each of the 14
categories. The peer review will take place on March 8, 2002 at the MCSC. Ameritech has
indicated their intention to sponsor the Governor's Service Awards again this year. Additional
sponsors are also being sought.
MCSC Web Site
The State of Michigan has developed a web site program, E-Michigan, providing mandatory
guidelines for web site development for all state agencies. The first meeting of the MCSC and
E-Michigan will take place on December 10, 2001. Following this meeting the MCSC will have
a better idea of the process of migrating its current site into the new format. Meanwhile a staff
work group is continuing to discuss the re-vamping of the current site to ensure that the new site
meets all of our internal/external needs.

�</text>
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        <name>Dublin Core</name>
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            <name>Identifier</name>
            <description>An unambiguous reference to the resource within a given context</description>
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                <text>JCPA-04_MCSC_PRMC_2001-11-30_Next-Meeting-Materials</text>
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            <name>Title</name>
            <description>A name given to the resource</description>
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              <elementText elementTextId="699854">
                <text>Michigan Community Service Commission public relations and marketing committee 2001-11-30 next meeting materials</text>
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            <name>Creator</name>
            <description>An entity primarily responsible for making the resource</description>
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                <text>Michigan Community Service Commission</text>
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          <element elementId="41">
            <name>Description</name>
            <description>An account of the resource</description>
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              <elementText elementTextId="699856">
                <text>Michigan Community Service Commission public relations and marketing committee 2001-11-30 next meeting materials. Records are compiled in the Our State of Generosity collection by the Johnson Center, along with the files of the Michigan Nonprofit Association (MNA), the Michigan Community Service Commission (MCSC) and the Dorothy A. Johnson Center for Philanthropy. Originals are at the Michigan Community Service Commission.</text>
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            </elementTextContainer>
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            <name>Subject</name>
            <description>The topic of the resource</description>
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              <elementText elementTextId="699857">
                <text>Dorothy A. Johnson Center for Philanthropy</text>
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              <elementText elementTextId="699858">
                <text>Charities</text>
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              <elementText elementTextId="699859">
                <text>Philanthropy and Society</text>
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                <text>Fundraising</text>
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                <text>Records</text>
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                <text>Michigan Community Service Commission</text>
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                <text>Michigan</text>
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            <name>Format</name>
            <description>The file format, physical medium, or dimensions of the resource</description>
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              <elementText elementTextId="699865">
                <text>application/pdf</text>
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            <name>Type</name>
            <description>The nature or genre of the resource</description>
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                <text>Text</text>
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            <name>Language</name>
            <description>A language of the resource</description>
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              <elementText elementTextId="699867">
                <text>eng</text>
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          <element elementId="45">
            <name>Publisher</name>
            <description>An entity responsible for making the resource available</description>
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              <elementText elementTextId="699868">
                <text>Grand Valley State University Libraries, Special Collections and University Archives, 1 Campus Drive, Allendale, MI, 49488</text>
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          <element elementId="47">
            <name>Rights</name>
            <description>Information about rights held in and over the resource</description>
            <elementTextContainer>
              <elementText elementTextId="699869">
                <text>&lt;a href="http://rightsstatements.org/page/InC/1.0/?language=en"&gt;In Copyright&lt;/a&gt;</text>
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          </element>
          <element elementId="48">
            <name>Source</name>
            <description>A related resource from which the described resource is derived</description>
            <elementTextContainer>
              <elementText elementTextId="699870">
                <text>&lt;a href="https://gvsu.lyrasistechnology.org/repositories/2/resources/515"&gt;Our State of Generosity collection, JCPA-04&lt;/a&gt;</text>
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          </element>
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            <name>Date</name>
            <description>A point or period of time associated with an event in the lifecycle of the resource</description>
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              <elementText elementTextId="827374">
                <text>2001-11-30</text>
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